We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

About the SAP Internship Experience Program

The SAP Internship Experience Program is SAP’s global, strategic, paid internship program that provides university students with opportunities to find purpose in their careers.

Three reasons to intern at SAP

1. Culture of collaboration : Meet with mentors, make new friends across the globe, and create a thriving personal network.

2. Project-driven experience : gain cross-functional skills from our virtual and in-person learning sessions, diverse subject matter experts, and project deliverables.

3. Gain visibility : with the SAP Internship Experience Program in your title, you’ll have a global network of SAP leaders, entrepreneurs, and career development opportunities at your fingertips.

What you’ll do:

Position title: SAP iXp Intern - Content Marketing

Location: Hybrid - Bellevue

Expected start date: June 2025

Duration: 6- 12 months

Working hours: Full-time (40 hrs./week)

• The Enterprise Content Strategy Team is looking for a creative, curious, and driven intern to help us expand the reach and impact of our flagship podcast, SAP Concur Conversations . This podcast is a critical thought leadership channel for the business, and as a key contributor, you’ll help shape its future.

In this role, you’ll be at the forefront of our efforts to grow listenership, explore innovative content formats like video and micro-podcasts, and strengthen our cross-channel promotion strategy. You’ll research podcast trends, assess the competitive landscape, and use SEO and analytics insights to help inform our evolution. You’ll also play a hands-on role in creating engaging supporting content, enabling internal teams, and building promotional toolkits to amplify the podcast’s impact.

This internship is an exciting opportunity to build your content marketing skills, gain real-world experience, and be part of a collaborative team that’s always pushing creative boundaries.

During this internship, you will:

• Support the end-to-end podcast production process , including writing show notes, tracking episode status, and analyzing episode performance
• Create engaging supporting content , including episode summaries, transcript-based blog posts, and an eBook grouping podcast themes and standout quotes for use across various marketing channels
• Explore new formats and distribution channels , including YouTube video podcasts and micro-podcasts, and contribute to creative development and content planning for each
• Research and analyze competitor podcasts , identifying trends, standout strategies, and opportunities to differentiate and elevate SAP Concur Conversations
• Brainstorm and pitch creative ideas to increase engagement, enhance the listener experience, and elevate the podcast’s role within the broader content strategy
• Monitor podcast performance using analytics tools and improve upon reporting by exploring opportunities to access more granular platform data (Spotify, Apple Podcasts, etc.)
• Develop an internal enablement toolkit to help cross-functional teams leverage podcast content, including a quote bank, guidance on partnering with the podcast, and tips for internal amplification
• Build guest speaker promotional kits that include social media content, audiograms, and suggested messaging to make it easy for guests and internal stakeholders to promote new episodes
• Collaborate with a fun, forward-thinking content marketing team that values creativity, storytelling, and smart strategy

How this project will drive real business impact and results:

The SAP Concur Conversations podcast is a strategic and high-performing thought leadership channel in our content ecosystem, driving thousands of listens annually and contributing directly to web traffic, engagement metrics, and brand visibility. The podcast plays a key role in building brand trust, accelerating buyer journeys, and deepening customer relationships.

Your work will directly support a podcast that:

• It is featured in prospect and customer campaigns, demand generation efforts, and social media programs, making it a key lever for awareness and conversion.
• Acts as a relationship-building tool, showcasing real customer voices and authentic stories that foster loyalty, advocacy, and deeper emotional connection.
• Serves as a platform for differentiation in a competitive marketplace, enabling us to express thought leadership and perspective in dynamic, human ways that written content alone cannot.
• Helps strengthen the reputation of SAP Concur as the market leader in travel, expense, and spend management.

The insights, deliverables, and creative input you bring to this role will influence how we connect with audiences, engage decision-makers, and elevate our brand voice across channels. Your contributions will have real visibility and influence, helping drive the evolution and expansion of a channel that sets us apart in the market.

What you bring:

We’re looking for someone who takes initiative, perseveres, and stays curious. You like to work on meaningful innovative projects and are energized by lifelong learning.

• Education: Pursuing a bachelor's degree in marketing, business, communications, or a related field
• Eligibility: Must be currently enrolled, or recently graduated (start date must be within 6 months of graduation date) from a coding academy/bootcamp, apprenticeship, associate, bachelor’s, master’s or JD/PhD program

Desired skills/experience to be successful in this role:

• You’re a strong communicator and love storytelling in all forms
• You’re organized, intellectually curious, and comfortable managing multiple priorities and balancing deadlines
• You have an interest in podcasts, digital marketing, or content strategy
• You thrive in a collaborative environment and are eager to take initiative
• Experience with reporting tools like Adobe Analytics, design tools like Canva, and/or podcast hosting platforms like Acast is a plus, but not required

Meet your team:

The Enterprise Content Strategy Team owns the creation, lifecycle, and adoption of high-impact marketing content and messaging that supports both the buyer and customer journeys. We act as strategic partners to our global and regional marketing teams, using customer insights and market trends to shape compelling content that resonates and converts.

We serve as a bridge between corporate, global, and field marketing teams, ensuring consistency of voice, message, and brand across every touchpoint. Our mission is to create high-quality, scalable content that drives awareness, deepens engagement, and contributes to pipeline growth for Enterprise Americas. We’re also focused on reducing duplication, amplifying key stories, and aligning content with the moments that matter most.

We’re a collaborative, creative, and passionate team that thrives on bringing bold ideas to life. Some of us are based in our Bellevue office, while others are fully remote — but we stay closely connected and highly engaged through strong communication, mutual support, and a shared sense of purpose. We’re excited to welcome a new team member who’s eager to learn, contribute, and grow alongside us.

Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone - regardless of background - feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com .

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

EOE AA M/F/Vet/Disability

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.

Compensation Range Transparency : SAP believes the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAP’s commitment to pay equity. SAP provides the hourly base salary rate range applicable for the posted role. The targeted range for this position is 15-62 USD. The actual amount to be offered to the successful candidates will be within that range, dependent upon the key aspects of each case which may include education, skills, experience, scope of the role, location, etc. as determined through the selection process. SAP offers limited benefits for employees hired into hourly or like roles subject to appliable plan/policy terms. A summary of benefits and eligibility requirements can be found by clicking this link: SAP North America Benefits .

Requisition ID: 423204 | Work Area: Marketing | Expected Travel: 0 - 10% | Career Status: Student | Employment Type: Limited Full Time | Additional Locations: #LI-Hybrid

At SAP, we're not just shaping the future, we're creating it with a collaborative spirit, a drive for high performance, and a commitment to continuous learning. SAP's purpose is to help the world run better and improve people's lives with sustainability at the core. Our integrated applications connect all parts of a business into an intelligent suite on a fully digital platform. With the largest cloud portfolio on the market, world-class benefits, and recognition for your individual contributions, we're here to empower you to bring out your best.