ATTENTION ALL INNOVATORS:

Join the ultimate innovation competition to disrupt the future of beauty. This is the opportunity of a lifetime! The L'Oréal USA Brandstorm case study competition has allowed students from ALL majors to compete and showcase their talents. Brandstorm is an opportunity for students to gain exposure to a consumer-packaged goods (CPG) company. Why not gain exposure with the leading CPG, L'Oréal!

Please click apply to register.

Ready, Set, Innovate!

PARTICIPANTS:

All undergraduate (excluding freshmen and MBA's) and graduate students who attend a university in the United States and who possess less than 2 years of professional experience are eligible to register.

THE GAME:

An innovative competition like no other that has brought together ambitious students from all over the world for the past 27 years. This year we're taking it a step further by introducing a new ultimate prize, an Intraprenuership at Station F in Paris!

HOW TO PLAY:

• Build an amazing team of 3 superheroes to solve the mission
• Mission: Invent the future skincare experience for health-conscious consumers
• Submit a 5-minute pitch video and 3 supporting slides
• The top ten teams are chosen to compete in the US finals
• 1-2 teams will be selected to fly to Paris to the L’Oréal’s headquarters and pitch their innovation to top L’Oréal executives

LOCATION:

All team members must be available to come to the US Finals in New York on April 4th and 5th as well as the International Finals in Paris from May 22nd to May 24th.

COMPETITION TIMELINE:

• January 31st - Registration Deadline
• February 28th - Video Pitch Due Date
• March 6th - US Finalists Announced
• April 4th and 5th - US Finals in NY
• May 22nd - 24th - Worldwide Finals

Join L'Oréal, the world’s #1 beauty company, and the 40th most valued company1, with a global presence in over 150 markets. We are a 100-year-old business embarking on a sustainable, digital, and societal transformation. Committed to inventing the future of beauty through tech and engineering, we harness the power of data, technology, innovation, and science at the core of our strategy to address complex challenges at scale while upholding our commitments to society and the planet.

With 86,000 employees across 150 countries spanning five continents, L'Oréal leads the world in beauty and pioneers beauty tech. Our portfolio comprises 36 international brands grouped into four unique divisions: Luxe, Consumer Products, Dermatological Beauty, and Professional Products. Some of our renowned brands include CeraVe, La Roche Posay, Lancôme, Giorgio Armani Beauty, Yves Saint Laurent Beauté, Maybelline New York, and so much more.

For over a century, we've been dedicated to the beauty industry, striving to bring beauty to all people. Our ambition is to reach another one billion consumers worldwide by innovating and creating cosmetic and skincare products tailored to the diverse beauty needs and desires of individuals.

Now, it's about you. If you're driven, love challenges, embrace learning and growth, and aspire to make a positive impact on the world, we invite you to join our diverse teams. Whether you're an intern or a seasoned professional, we are always on the lookout for new talents to contribute to our mission.

If you're ready to take control of your career and be part of our journey, click here: https://careers.loreal.com/en_US/content