Job Description
The Manager, Social Creative is part of the Global Content Strategy, Development & Distribution team. This individual will be part of a global team responsible for developing and scaling best-in-class social content on behalf of Visa’s marketing positioning and voice.
This individual will combine a design background with deep understanding of social formats and creative storytelling to develop social-first content that aligns with brand and business objectives. **** This person should have passion and experience in:
Concepting and designing “made for social” creative assets for priority social platforms, including TikTok, Instagram, YouTube, and X.
Designing social posts across a wide range of creative styles– from photography to social graphics to in-platform formats (ex: Instagram Stories) – that grab attention in crowded social moments.
Partnering with Social Creatives and Social Strategists to dream up and design reactive and always-on content at the intersection of on-trend and on-brand.
Moving from initial concept to published content at the speed of social for both high-budget and quick-turn projects.
Using knowledge of the creator and content landscape – particularly across Sports, Music, and Travel – to design social assets for maximum engagement and relevance.
Essential Functions:
Design and concept social content that breaks through on priority platforms, including TikTok, Instagram, YouTube, and X.
Develop social assets with compelling storylines and clear visual hooks that align with best practices and trends.
Design thumbnail images and write titles/descriptions that command attention.
Set and model high creative standards, leading through example and inspiring partnership and learning across cross-functional and regional teams.
Combine content creation best practices, social platform nuances, and cultural trends into strategic recommendations and creative territories.
Partner with a team of Creative, Strategy, Editorial, and Community specialists to translate priority brand campaigns and sponsorships into social-first experiences and extensions.
Mine, track, and identify trends from the Visa community that can inform future strategies, franchises and campaigns.
This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.
Qualifications
Basic Qualifications:
• 5 or more years of relevant work experience with a Bachelors Degree or at least 2 years of work experience with an Advanced degree (e.g. Masters, MBA, JD, MD) or 0 years of work experience with a PhD
Preferred Qualifications:
• 6 or more years of work experience with a Bachelors Degree or 4 or more years of relevant experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or up to 3 years of relevant experience with a PhD
• 4+ years of experience in social design roles for a global brand, agency, or creator team. Experience across Sports, Music, or Travel preferred.
• A compelling portfolio of social-first design work across multiple platforms.
• Proficiency in Adobe Creative Suite and industry-standard design tools (e.g. Figma).
• Basic video editing and/or motion graphics experience a plus.
• Deep understanding of the Creator landscape, including trends and platform nuances.
• Deep experience with social media platforms, as demonstrated through an understanding of the unique creative formats, algorithms and communities of each major platform.
• Ability to ideate, refine, and implement new content/creative strategies and formats across multiple social platforms and content types (tentpole, always-on, reactive).
• Experience collaborating with internal and external teams in social-first brainstorms.
• Extremely organized with keen attention to detail.
• Experience collaborating across complex global teams.
• Bias for action, not bureaucracy. Able to act quickly while rallying cross-functional teams.
• Proven ability to drive results with a high degree of personal initiative and subject matter expertise in a fast-paced, dynamic environment with limited resources.
Additional Information
** Work Hours:** Varies upon the needs of the department.
** Travel Requirements:** This position requires travel 5-10% of the time.
** Mental/Physical Requirements:** This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.
Visa will consider for employment qualified applicants with criminal histories in a manner consistent with applicable local law, including the requirements of Article 49 of the San Francisco Police Code.
U.S. APPLICANTS ONLY: The estimated salary range for a new hire into this position is 119,100 to 191,800 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401 (k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.