Job Description

Visa Open Banking Solutions is seeking a highly motivated and resourceful Product Marketing Manager to focus on driving key growth initiatives for Visa Open Banking Solutions and A2A Payments. The product marketer will support full-funnel B2B marketing strategy, working closely with cross-functional teams to address core audience needs and translate business objectives into marketing plans and activities that impact overall revenue generation. This is a highly strategic and collaborative role that represents an exciting opportunity to make a direct impact on Visa’s contribution to modernizing A2A payments.

Seeking a candidate with a strong background in B2B product marketing for payments and demonstrated experience in building high-performing marketing programs. Experience in fintech is a plus.

Essential Functions :

• Lead sales enablement strategy to accelerate the impact of our client-facing teams and communicate the value of our products externally
• Produce sales materials such as product sell sheets, pitch decks, FAQs, demos, videos, technical slides, and other assets that enhance client conversations
• Develop content for account-based marketing campaigns in collaboration with agency partners and internal stakeholders
• Support product and feature launches, building marketing toolkits and mobilizing necessary go-to-market tactics
• Manage partner and reseller marketing strategy and execution to increase client acquisition and product adoption with partners, developing playbooks, toolkits, best practices, joint marketing and other materials
• Develop website presence ensuring it aligns with marketing goals, delivering content updates and implementing SEO strategies
• Manage the marketing budget and assist with the annual planning process

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Qualifications

Basic Qualifications
• 5 or more years of relevant work experience with a Bachelors Degree or at least 2 years of work experience with an Advanced degree (e.g. Masters, MBA, JD, MD) or 0 years of work experience with a PhD

Preferred Qualifications
• 6 or more years of work experience with a Bachelors Degree or 4 or more years of relevant experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or up to 3 years of relevant experience with a PhD
• 5-7 years of experience in B2B product marketing
• Strategic thinker with a results-oriented mindset that approaches challenges with thoughtfulness, drive, flexibility and appropriate urgency
• Strong planning, organizational and problem-solving skills
• Track-record managing digital marketing campaigns, leveraging martech to conduct and optimize marketing efforts
• Honed storytelling capabilities with outstanding written and verbal communication skills
• Strong collaborator eager to add new ideas with an open mind and roll up their sleeves to execute
• Experience managing relationships with partners, suppliers, and vendors

Additional Information

** Work Hours:** Varies upon the needs of the department.

** Travel Requirements:** This position requires travel 5-10% of the time.

** Mental/Physical Requirements:** This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Visa will consider for employment qualified applicants with criminal histories in a manner consistent with applicable local law, including the requirements of Article 49 of the San Francisco Police Code.

U.S. APPLICANTS ONLY: The estimated salary range for a new hire into this position is 132,300.00 to 191,800.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401 (k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.