Job Description

WHO WE ARE

Wilshire Law Firm is one of Southern California’s largest plaintiff personal injury, employment, aviation and class action law firms, and recognized as a 2020 and 2021 Best Law Firm by U.S. News & World Report. To date, our team of over 200 legal professionals has recovered nearly $1 billion for our clients, providing exceptional service every step of the way. In 2020 alone, our firm recovered 20 of the top 50 Personal Injury Settlements in California.

Utilizing diverse talents and a deep-seated drive to succeed, Wilshire Law Firm consistently delivers on our greatest commitment—achieving the absolute best results for our clients. We constantly ask ourselves, “What can we do better?” We dream big, going beyond what we have done before to redefine our future. Bring your knowledge, your creativity, your passion, and your confidence, and help us empower the firm to do even more.

JOB DESCRIPTION

The SEO Specialist is part of our in-house marketing team and will provide SEO and digital marketing ranging from Online Reputation Management, website management, and refinements. Strong writing skills are called for able to produce compelling content attractive to both the site visitor, general public audience, and google algorithms.

This role requires comfortability with executive-level communication and significant knowledge of SEO, and the ability to execute and refine an SEO strategy and plan. We are looking for a team player who is a driven and highly motivated, communicative SEO expert with good attention to detail, strong business sense, and the ability to prioritize projects and timelines.

PRINCIPAL RESPONSIBILITIES

• SEO strategy for both short-term and long-term success

• Daily monitoring of on-site and off-site SEO factors that impact qualified lead generation across tactics

• Keyword research to ensure we are optimized for competitive positioning

• Online reputation management (ORM) and all channels that affect ORM (esp Yelp, Social, and Reviews)

• Create and maintain SEO project timelines and results (keyword rankings, local rankings, ORM cleanup)

• Outreach and link building, including sponsorships, education, blogs, etc.

• Competitor analysis, industry research, and up-to-date SEO best practice for algorithm and UX/UI changes

• Reporting and analysis using SEO tools and staying abreast of and adopting best technology strongly

REQUIRED EXPERIENCE & SKILLS

• Primarily SEO focused expertise

• Solid understanding of page rendering and SEO scores. A strong business sense (metrics and profitability driven prioritization and projects)

• UX/UI for SEO and site performance best practice expertise

• LEGAL INDUSTRY EXPERIENCE or secondarily highly competitive lead generation experience

• Executive level/C-Suite communication experience

• Reporting Analysis with SEO tools: 3 years (Required)

• Online Reputation Management: 3 years (Required)

• Technical SEO: 3 years (Required)

• UX/UI for SEO best practice: 3 years (Preferred)

BENEFITS PACKAGE

• Wilshire Law Firm offers competitive pay, great opportunities for growth and advancement and a competitive benefits package, including 401K, PTO policy, paid holidays, company-paid medical coverage option, option (plus HMO, PPO and PPO with Health Savings Account options), dental, vision and life insurance. We also provide company-paid life/AD&D coverage, EOP assistance and parking in the office building. We also sponsor professional development trainings and educational conferences.

• We strive to maintain a familial atmosphere and team work environment by working collaboratively and hosting various firmwide

Job Type: Full-time

Company Description

www.wilshirelawfirm.com www.wilshirelawfirm.com/es