Job Description

This role will funnel the leads to a sales representative to further qualify and close the sale. This position is purely a lead generation role and will not be responsible for further steps in the sales cycle.

Responsibilities:

• Leverage proven prospecting techniques to initiate contact with prospective new clients in our Commercial Print market.
• Generate interest in a discovery meeting with an established RRD Sales Executive.
• Identify multiple contact points within a supplied list of targets and position the value proposition of our products and services to entice the prospect to learn more about RRD through a discovery meeting.
• Conduct online research to better understand the prospect and contact points business objectives to better position RRD services.
• Generate a high-value sales pipeline through both strategic and targeted prospecting.
• Collaborate with the sales team to develop a list of target prospects
• Develop and run a pipeline of prospects and provide top-class customer experience
• Effectively & smoothly transition a lead to an account executive following the first discovery meeting
• Actively utilize Salesforce for all activities related to Lead Generation
• Meet with Sales Leaders to evaluate strategy

Qualifications

• Associate's degree in Business, Communication, or related field; or equivalent work experience in sales and telemarketing, with a strong emphasis on cold calling is preferred.
• Proven track record of meeting or exceeding lead generation targets
• Proficiency in Salesforce CRM and other sales technology tools
• Excellent written and verbal communication skills, with the ability to articulate complex value propositions
• Strong time management and organizational skills
• Self-motivated with the ability to work independently and as part of a team
• Demonstrated proficiency in prospecting techniques and lead generation strategies
• Experience using multiple channels for outreach, including email, phone, and social media
• Strong research skills for identifying potential clients and understanding their business needs
• Ability to handle objections and maintain a positive attitude in the face of rejection
• Adaptability to changing market conditions and evolving sales strategies
• Professional demeanor and a customer-focused approach to business development

Additional Information

The national pay range for this role is $50,000 to $78,000 / year. The pay range may be slightly lower or higher based on the geographic location of the hired employee. The actual pay offered may vary based upon, but not limited to: education, skills, experience, proficiency, performance, shift and location. In addition to base salary, depending on the role, the total compensation package. RRD offers benefits including medical, dental, and vision coverage, paid time off, disability insurance, 401(k) with match, life insurance and other voluntary supplemental insurance coverages, plus tuition assistance, maternity leave, adoption assistance, and employer/partner discounts.

RRD is an Equal Opportunity Employer, including disability/veterans