WE GO BEYOND THE OBVIOUS, USING INTELLIGENCE, PASSION AND CREATIVITY TO INSPIRE NEW THINKING AND SHAPE THE WORLD WE LIVE IN. TO START A CAREER THAT IS OUT OF THE ORDINARY, PLEASE APPLY...

JOB DETAILS

JOB TITLE: ASSOCIATE DIRECTOR, BRAND VALUATION & MARKETING

JOB LOCATION: NEW YORK, NY

Kantar is the world's leading data, insights, and consulting company. We understand more about how people think, feel, shop, share, vote, and view than anyone else. Combining our expertise in human understanding with advanced technologies. Kantar's25,000 people based in more than 100 countries help the world's leading organizations succeed and grow. Nobody knows people better than Kantar. We provide insight and inspiration to help our clients, our people and society to create and flourish in an extraordinary world.

Kantar Consulting is a new kind of growth consultancy for the connected age. It has been established following the convergence of four of Kantar's most innovative brands, each boasting a significant track record of success with an enviable global client base. Powerful and professional, yet creative and practical; we are dynamic, bold & energetic. We are plugged in to people, culture and global brands, leveraging digital capabilities, data, and brainpower to drive people centric business growth for our clients and our people.

THE ROLE: DRIVING BRAND VALUE AS A CORE ELEMENT OF BUSINESS SUCCESS

We have an exciting opening available for an experienced consultant who is passionate about the convergence of brands and organizational financial performance. This person will perform a dual role:

• HELP TO ACCELERATE THE GROWTH OF OUR CRITICAL BRAND VALUATION PRACTICE - in time taking over the NA leadership of this practice
• LEAD QUANTITATIVE BRAND GROWTH STRATEGY ASSIGNMENTS such as market sizing, segmentation and growth projections

It has been consistently shown that companies with strong brands, consistently outperform their peers across the worlds' financial markets. Kantar's Brand Z data has shown that strong brands offer stronger shareholder return and are more resilient in times of crisis. The Brand Z data identifies brand value by linking brand and financial information from more than 30,000 brands across the world. The Kantar Consulting Team leverages this data and proprietary financial and brand modelling approaches to unlock the holy grail for marketers. How can they link brand equity shifts to financial performance and maximize the intangible value of their brands? Our teams are able to identify which brand attributes are linked to maximum financial return and build out tangible long term growth maps. Not surprisingly this kind of consulting is in high demand, and so we are looking for a strong player who can cross the divide between brand and finance. It is critical that this person is able to operate on multiple levels:

• Hit the ground running, as an experienced consultant, knowledgeable about what it takes to win in client service.
• Comfortable in the manipulation, reading and interpretation of multiple data sets- including balance sheet projections and brand equity forecasting.
• Skilled in moving beyond the data to making concrete business recommendations.
• Uses storytelling to develop persuasive and inspiring business arguments to senior level Fortune 500 clients.
• Has excellent communication skills in writing, presentations and in day-to-day interactions with teams and clients.
• Thrives in a fast-paced team-based environment as a leader, coach and team-mate

You would be joining as a critical member of the Brand & Marketing Consulting team, that operates like a small entrepreneurial business unit inside of Kantar North America. It is a team of passionate overperformers that value excellence, agility and leadership at all levels, but at the same time are warm, human and supportive.

You will come with a can-do and curious mindset and a whole-brained skill set. You are passionate about facts, but realize that storytelling, visuals and attention to detail are the key to persuasive client service. You love to learn new things and have a knack of making the complex seem simple. You bring logic, magic and project management discipline into all your work. You are a team player that is ready to help support some of the world's largest market teams as they continue to learn how to build their businesses in a dynamic, changing world.

RESPONSIBILITIES:

• Function as the main point of contact for clients, vendors, and partners, coordinating all aspects of the delivery for both the executive and junior teams
• Structure project approach for team execution
• Support senior staff in identifying and securing new client opportunities, development of proposals, winning work, and developing programmatic client relationships
• Deliver strategic recommendations in the shape of compelling stories through a synthesizing multiple data point
• Creates an inclusive, inspiring and enjoyable place to work that makes us a magnate for talent
• Exercise leadership in communication and action
• Actively participate in client meetings and workshops
• Guide and coach junior team members to ensure timely and high-quality deliverables

QUALIFICATIONS:

• Strong academic background, potentially including MBA or other professional degree
• 5-6 years' experience at least two of which should be in consulting with a financial bent
• At least 1-2 years working banking or financial industry a strong plus
• Demonstrated Interest in brand and marketing
• 1-2 years people management experience

At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.

We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career that's out of the ordinary and join us.We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted andare allowed toflourish in a space where their mental health andwellbeingis taken into consideration. We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.

At Kantar, the diversity of our employees provides a richer environment for our employees and broader depth and breadth of thinking for our clients. Kantar is committed to inclusion and diversity; therefore, we welcome applications from all sections of society and do not discriminate on the basis of age, race, religion, gender, pregnancy, sexual orientation, gender identity, disability, marital status or any other legally protected characteristics.

PRIVACY AND LEGAL STATEMENT PRIVACY DISCLOSURE: PLEASE NOTE THAT BY APPLYING TO THIS OPPORTUNITY YOU CONSENT TO THE PERSONAL DATA YOU PROVIDE TO US TO BE PROCESSED AND RETAINED BY THE KANTAR GROUP

LOCATION

New York, World Trade CenterUnited States of America

KANTAR REWARDS STATEMENT

At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitiveand alsoto support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.

We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career that's out of the ordinary and join us.

We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health andwell beingis taken into consideration.

We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.

Kantar is the world's leading data, insights and consulting company. We understand more about how people think, feel, shop, share, vote and view than anyone else. Combining our expertise in human understanding with advanced technologies, Kantar's 30,000 people help the world's leading organisations succeed and grow.

Kantar is the world’s leading data, insights and consulting company. We help clients understand people and inspire growth. We have a complete, unique and rounded understanding of people around the world: how they think, feel and act, globally and locally in over 90 markets. We don’t just help clients understand what’s happened, we tell them why and how they can shape the future.