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Digital Marketing Strategist

AW Conglomerate

Digital Marketing Strategist

Philadelphia, PA
Full Time
Paid
  • Responsibilities

    Job Description

    Job Description

    We’re looking for a Digital Marketing Strategist to develop, implement, track and optimize our digital marketing campaigns across all of our digital platforms.

    V Vitamins is a vaginal suppository brand that helps women manage their feminine health and hygiene. Learn more at https://www.vvitamins.com. We’re looking for a highly motivated Digital Marketing Strategist to help us grow our following, engagement and sales. You will perform various social media and email marketing tasks to support our customers, advertisers, brand ambassadors and social media communities.

    To be successful in this role you must be knowledgeable in how to maximize followers, engagement and sales on Instagram, TikTok, Twitter and via email marketing.

    Responsibilities for Digital Marketing Strategist

    Research, study and learn various benefits of the V Vitamins and women’s health facts
    Content creation and curation
    Create weekly blogs
    Develop marketing strategies and email campaigns
    Go live on IG, Tiktok & Twitter regularly
    Use canva to develop graphics and info sheets for the brand
    Analyze how to optimize current marketing campaigns for maximum conversion rate optimization
    Identify potential new markets and create marketing plan to enter those markets
    Find and partner with content creators, influencers, podcasters and advertisers to promote brand awareness
    Analyze website click-to-purchase conversion rates and the effectiveness of promotions to determine what drives sales
    Brainstorm fresh advertising ideas with management
    Maintain our social media presence across all channels; including video post editing, posting, replying to comments/dms and advertisers
    Measure and report performance of all digital marketing campaigns with advertisers & brand ambassadors and assess against goals
    Monitor posts and use the V Vitamins customer communications to moderate comments, communicate and answer questions through the company's socials
    Ad Hoc and miscellaneous tasks and projects

    Qualifications

    Bachelor's Degree in Marketing or related field
    Excellent organizational skills
    Strong verbal and written communication skills
    Professionalism and punctuality
    Strong analytical skills and data-driven thinking
    Up-to-date with the latest trends and best practices on social media
    Experience determining how to cater unique marketing campaigns to a unique audience
    Ability to work alongside a diverse group of employees and simultaneously work toward many company initiatives at once
    Experience using marketing strategy concepts throughout various forms of outreach
    Be able to create, post, and engage with social media content in real time
    Effective time management skills and the ability to meet deadlines.
    Able to give and receive constructive criticism
    Management experience preferred

    Company Description

    AW Conglomerate is a parent company that houses multiple subsidiaries in the wellness, coaching and event industries and we are hiring!

    Company Description

    AW Conglomerate is a parent company that houses multiple subsidiaries in the wellness, coaching and event industries and we are hiring!