Company Overview

AlphaGraphics of Downtown Raleigh is one of Raleigh’s largest printing companies specializing in traditional marketing collateral, high-volume transactional print, and mail, as well as large-format signage. We offer custom, state-of-the-art offset printing, digital printing, signage printing, and mailing services. We are located in our new state-of-the-art 40,000-square-foot facility at 3731 Centurion Drive on the downtown Raleigh side of Garner.

Job Summary

AlphaGraphics of Downtown Raleigh is seeking an Account Executive - B2B Sales and Marketing professional. We are a locally owned and operated printing, marketing, and visual communications company that operates as an independently owned top-10 ranked franchise of the nationwide brand AlphaGraphics.

The focus of this job is on achieving results that are aligned with the larger picture of our business and its strategic goals. Initiative, coupled with a sense of competitive drive, and the ability to stay focused on results despite changing conditions, is the key to achieving the performance objectives of this job. Because environmental and organizational conditions change rapidly, the work involves innovation and creativity in generating ideas for a quick response. Decision-making is focused on implementing practical, timely solutions. Self-assurance and the confidence to purposely drive toward results while constantly problem-solving and engaging the commitment of others is essential. The emphasis on building rapport and relationships with individuals and groups requires an outgoing, poised and persuasive communication style. Because the pace of the work is faster than average, the ability to learn quickly and thoroughly while continually recognizing and adapting to changing conditions is critical. The scope of the job may require effective delegation to proven people. Especially routine and repetitive details should be delegated but with responsibility for follow-up and accountability for timely results. While the job requires the ability to act independently, a sense of urgency, and the confidence to handle a variety of challenges, a full commitment to the success of the business and high standards of achievement are expected in this position. The emphasis is on results and effective systems that achieve results through and with people, rather than on the details of implementation. The job environment is flexible, and constantly changing and provides growth opportunity, recognition, and reward for the achievement of business results.

Ideal Candidates:

Are extroverted, driven, confident, persuasive and enjoy collaborating with colleagues

Are enthusiastic about connecting and establishing relationships with new people

Are action-oriented, take initiative, and enjoy problem-solving

Have the ability to manage multiple priorities with a sense of urgency to meet goals and client expectations

Enjoy risk-taking and leading conversations with people of all backgrounds

Are excited to explore new product and industry frontiers

Appreciate accountability for sales efforts and client results

Responsibilities and Duties

Development of marketing and sales strategies that raise awareness of the AlphaGraphics brand, build trust, engage new customers, and deepen customer relationships

Understanding of the marketing and sales funnel and how to move prospects from one phase to another

Understand the solutions, services, and products offered in the center

Apply prospecting, retention, cross-selling, and up-selling strategies and tactics

Using CRM to move contacts and prospects through the buyer’s journey including coordinating activities, marketing, and maintaining sales log and contact history

Consult with customers by listening, interpreting their needs, and advising on solutions

Have a full understanding of pricing and be able to create and follow up on estimates

Identify organic sales opportunities within existing customer base including retention, cross-sell, and up-sell

Ensure ongoing customer satisfaction by soliciting feedback from customers regularly to ensure that our products are meeting their expectations

Build trust with customers through courteous interactions and authentically engaging with their business needs

Exhibit a sense of urgency to respond to customer requests and inquiries

Delight customers by exceeding their expectations

Communicate with your team on a regular basis about sales performance metrics

Qualifications and Skills

Familiarity with social media channels and experience building brand awareness through social platforms.

Experience with paid search and search engine optimization strategies.

Understanding and experience with cross-media channels

Interest in generating/qualifying leads through prospecting new business with a ‘hunter’ mentality

Positive, can-do attitude; flexibility, adaptability, and business acumen

High energy, extremely self-motivated with a passion for your personal brand and the ability to carry yourself like an executive

Comfortable in a fast-paced, quota-driven, results-oriented environment

Superior interpersonal, oral, and written communication skills; demonstrated ability to develop effective partnerships at all levels, including managing stakeholders with differing views

Team-oriented peer willing to compete to be the most valuable player

Strong attention to detail and ability to work under tight deadlines

Strong analytical, mathematical, and problem-solving skills

Strong organizational and time management skills

Proficient in Microsoft Office Suite

2-5 years outside B2B (Business to Business) sales experience acquiring accounts in a print or related industry

This position does not have any direct supervisory responsibilities.

Bachelor’s Degree required

Work Environment

This position operates in a professional office environment. You will routinely use standard office equipment and may be required to travel within your local area to visit customers and prospective customers. This job is based in Raleigh, NC.

*AlphaGraphics centers (locations) are independently owned and operated. The posted positions are offered by individual franchisees who interview, hire, manage and pay the employees hired for positions in a specific local location (center) through their specific business.