Benefits:

Health Insurance Stipend

401(k) matching

Competitive salary

Flexible schedule

Paid time off

Training & development

The job of an Account Manager at LinkedSelling is to be the main contact with our clients and manage their lead generation campaigns. This includes following a proven, systematic strategy of writing, creation of digital assets such as landing pages, and advertising campaigns within Google, Facebook/Instagram, LinkedIn, and email campaigns. Our account managers are also responsible for assessing data from marketing campaigns as well as optimizing the ads forthe best cost and performance. Your daily assessments will help shape the advertising campaign's next steps and identify opportunities to continually scale the results.

Our goal is always to provide the best customer service and advertising strategy for our clients to drive leads into their sales pipeline and funnels. We have clients throughout the United States and we are growing quickly as an agency. We have a robust training program for this position and for the technical side of the job.

PERSONAL ATTRIBUTES AND SKILLS NEEDED TO BE SUCCESSFUL:

The ideal candidate will love learning about new developments in social media & digital marketing, intellectual growth, and being part of a dynamic and fast-paced team. You’ll go above and beyond to meet your customer’s needs & serve as a coach to your clients on how to best optimize their campaigns. The ideal candidate is results-oriented, thriving in an environment where the bar is set high and goals are achieved, as well as strategic, with a desire to devise new and creative solutions to implement on marketing campaigns.

Successful Account Managers are organized, and able to take information from multiple sources and succinctly distill it into our proprietary tracking systems. The ideal candidate will have an aptitude for analyzing data to review and check details to ensure that each campaign is optimized. Strong verbal and written communications are a must, both for clearly articulating your goals to the client, as well as building trust and rapport and for writing successful copy for direct marketing campaigns. Self-management is key, knowing how to prioritize time and activities to get the most impact from the activities performed as well as follow-through, finishing that which is started will truly make the account manager successful in this position.

ABOUT THE JOB:

Account Managers manage our client accounts, and client relationships and do the ongoing work on their marketing campaigns. You will help companies generate leads and increase sales using Google, Facebook, and LinkedIn lead generation campaigns, outbound email marketing, content marketing, and creating new strategies for getting results.

This is a Hybrid work position where we mostly work from home but have 1-2 monthly meet ups in person in the York, Pennsylvania area. This position will be encouraged to attend these meetings to work collaboratively and to build a relationship with our small team.

SPECIFIC RESPONSIBILITIES:

Digital and Social Media Marketing Strategy - Researching the current best practices in digital and social marketing to implement on your clients’ campaigns

Client Education, Coaching, and Relationship Building – Virtual meetings and email interaction, proactively identifying clients’ needs, providing training/coaching/support to clients throughout campaigns, providing lead-nurturing advice and sales tips as needed, and strategizing with clients on best practices and optimization. Strong customer service and client relationship management skills are a MUST for this position.

Campaign Workflow/Activity – Research and post content for clients, building of the campaign assets in various platforms, understanding the client’s sales and prospecting processes, and utilizing that for our campaign is built

Building Advertising Campaigns - From Facebook / LinkedIn / Google ads, landing pages, email marketing campaigns, and making sure they are all connected. Utilizing systems such as Google/Facebook/LinkedIn Ads Manager, Hubspot, Leadpages, Unbounce, ActiveCampaign, Constant Contact, Keap, Zapier, WordPress, etc. (training will be provided, but any experience in any of these is a big plus!)

Data Management – Track leads for clients, track ad, landing page, and email performance, monitor for changes needed, produce accurate internal reports of client progress

Creative Problem Solving – Skills in assessing a problem, identifying possible causes, and pro-active implementation of solutions.

JOB REQUIREMENTS:

1-3 years of experience managing Google ads and/or PPC campaigns

Any experience managing Facebook/Instagram and/or LinkedIn ad campaigns

Any experience in working in CRM software, preferably Hubspot and ActiveCampaign, but any experience in CRMs is helpful

1-3 years of Client Relationship Management experience

Strong understanding of data and analytics and how to interpret it to optimize campaigns

Organized and detail-oriented

Flexible work from home options available.