Amazon PPC Specialist

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Aroma360

Amazon PPC Specialist

Miami, FL
Full Time
Paid
  • Responsibilities

    Aroma360 is a boutique Scent Marketing and Branding company that specializes in providing the highest-quality essential oil-based scenting solutions to businesses and individuals all around the world. As the only full-service scent company, Aroma360 guides clients from concept and development to strategic implementation while priding themselves on exceptional customer service every step of the way. Aroma360 is continuously raising the bar for healthy scenting solutions in the industry! __

    We're looking for an Amazon PPC Specialist to join our team! __

    We are seeking an experienced Amazon Marketing Specialist with a strong focus on PPC, DSP, and Amazon Marketing Cloud (AMC) to enhance advertising performance and profitability. The ideal candidate will adopt a data-driven approach to optimize ad spending, refine audience targeting, and maximize return on investment (ROI).

    With a minimum of 5 years in Amazon PPC and DSP management , the right individual will possess hands-on experience with AMC for audience insights and advanced attribution modeling. Experience in the supplements industry is a plus.

    Key Responsibilities

    • Amazon PPC Management – Strategically plan, implement, and optimize Sponsored Ads campaigns to boost sales and enhance operational efficiency.
    • Amazon DSP Strategy & Execution – Develop and oversee campaigns that refine audience targeting and retargeting strategies to increase brand visibility and conversion rates.
    • Utilization of Amazon Marketing Cloud (AMC) – Leverage AMC insights for data-led decision-making, sophisticated attribution modeling, and precise audience segmentation.
    • Performance Analysis & Optimization – Track key KPIs (ACOS, TACOS, ROAS) and make real-time adjustments to bids, budgets, and targeting to enhance campaign outcomes.
    • Keyword & Audience Research – Utilize tools such as Helium 10 and Amazon's analytics to identify high-converting keywords and target audiences.
    • Competitive Analysis – Monitor competitor advertising tactics and Amazon market trends to maintain a competitive advantage.
    • Reporting & Insights – Create and deliver regular reports on advertising performance, highlighting key insights and strategic recommendations.
    • Budget Management – Efficiently allocate and oversee advertising budgets to maximize profitability while ensuring cost-effective ad spending across various marketplaces.

    Qualifications

    • 5+ years of experience managing Amazon PPC and DSP campaigns.
    • Proficient in Amazon Marketing Cloud (AMC) for audience segmentation, multi-touch attribution , and campaign optimization.
    • Proven success in improving ACOS, ROAS, and TACOS across multiple product lines.
    • Strong analytical skills , with hands-on experience using tools such as:
      • Amazon Ads Console
      • AMC
      • Helium 10
      • Data Dive
      • Perpetua
      • Pacvue or similar platforms.

    This role requires a strategic mindset, deep expertise in Amazon's advertising ecosystem, and a passion for continuous optimization to drive scalable growth.

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    Joining our team comes with a range of exciting benefits to support your health, well-being, and professional growth, including:

    • Health coverage, including dental and vision insurance
    • Life insurance
    • PTO
    • 401K
    • Employee discount on our products and services.
    • Fun and exciting company events.

    Our organization is an equal opportunity employer and does not discriminate against any candidate based on race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, or any other legally protected characteristics. We are committed to promoting diversity, equity, and inclusion in our workplace and welcome candidates from all backgrounds to apply for any open positions.