Amazon PPC Specialist

Brooklyn, NY

120 - 180k

Position Summary:
A wholesale manufacturing company is seeking an experienced Amazon PPC Specialist to drive traffic, improve sales, and optimize ROI through strategic ad management and data-driven decision-making.

Key Responsibilities:

• Manages PPC campaigns, setting up keyword targeting, budgets, and ensuring ads are running efficiently
• Monitors and adjusts campaigns as needed to optimize results
• Adjust bids to maximize ROI and control ad spend.
• Create reports to assess ROI.
• Work closely with the SEO and sales team to align ad strategies with sales goals.
• Manage and optimize Sponsored Product, Brand, and Display campaigns.
• Conduct keyword research for cost-effective targeting.
• Analyze metrics (ACOS, ROAS, CPC) and implement strategies for improvement.
• Manage budgets and track competitor ad strategies.
• Generate reports with actionable insights and perform A/B testing.
• Ensure compliance with Amazon’s ad policies.

Requirements:

• Experience managing Amazon PPC campaigns.
• Proficiency with Amazon Advertising Console and analytics tools.
• Strong organizational and time-management skills.

Preferred Qualifications:

• Familiarity with tools like Helium 10 or Perpetua.
• Knowledge of SEO, e-commerce platforms, and advanced Excel skills.

Email resume to: nechi@maiplacement.com