Job Description

As a Content Strategist for Discover Universal, you are responsible for leading video and podcast projects to help promote Universal Studios Hollywood to the world. You will lead and create the creative strategy and concepting on several video and podcast episodes for our branded content series and collaborate with a team of talented creators to help produce on-brand content that educates and entertains our guests. You’ll also work across a highly integrated marketing organization to partner on content communications plans that will ensure the impact of your work. The content strategist will report directly to the Universal Studios Hollywood Manager of Discover Universal.

Responsibilities

• Collaborating on planning efforts for evergreen content about the theme park, as well as for major campaigns including Halloween Horror Nights, Holidays at USH, and more.
• Working closely with internal partners and stakeholders, including the communications planning team, the social media team, and publicity team, and more as needed to ensure business needs are integrated in the content creation process.
• Developing strategy and creative concepts for new shows, creating compelling pitch decks to present to executive leadership for approval and budget.
• Thoroughly preparing for video and podcast episode recording, including conducting research, assisting with production planning and logistics, researching guests and prepping interview questions, scheduling upcoming guests, and all other elements of pre-production.
• Participating in video/podcast episode production (present for all recordings/shoots) by providing thorough editor’s notes and ensuring talent is complying with USH business strategy.
• Completing the daily tasks of seeking internal and external approvals for video and podcast content, ensuring episodes are delivered efficiently and on time.
• Providing detailed strategic and creative feedback on video/podcast episodes, including transcripts, show notes, blog posts, and channel assets. Uploads episodes to publishing platforms and aligns on partners with launch.
• Assisting Manager, Discover Universal - USH with all elements of video and podcast strategy as assigned.

Qualifications

Basic Requirements:

• Bachelor’s degree in Marketing, Journalism, Communications, Broadcast, Advertising, Media Production, Digital Media, Public Relations, Social Media or relevant professional experience is preferred
• 2+ years of experience in content marketing, content production, social media, journalism, broadcast media, public relations, digital marketing, communications, or editorial content
• Proficiency in crafting and designing compelling pitch presentations within (PowerPoint, Keynote, Google Slides or other).
• Confidence and charisma as an influential presenter
• Strong interpersonal communication skills and collaborative spirit
• Basic knowledge of marketing channels and strategy
• Comfortable understanding, analyzing, and reporting on performance data
• Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions
• Consistent attendance is a job requirement
• Hybrid : This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

Desired Characteristics:

• Expertise in and passion for content – must be an enthusiastic content consumer of podcast and video content, specifically YouTube video content
• Deep knowledge of and passion for contemporary popular culture
• Genuine palpable passion for our IP and/or theme parks, specifically Universal Studios Hollywood
• Comfortable working within a collaborative environment
• Solid organizational skills
• Familiarity with professional applications and tools (e.g. Workfront, AirTable, Microsoft 365 applications, YouTube, Apple Podcasts, Spotify etc.)
• Experience working in a large-scale matrixed organization is a plus

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $70,000 - $80,000

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.