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Inbound Marketing Consultant

Crackle Marketing

Inbound Marketing Consultant

Philadelphia, PA
Full Time
Paid
  • Responsibilities

    Job Description

     

    TITLE: MARKETING CONSULTANT/MARKETING MANAGER

    TYPE: REMOTE, FULL-TIME

     

    COMPANY DESCRIPTION:

    Crackle Marketing is a start-up offering marketing consulting services to small businesses for $99/month. Our goal is to reimagine the marketing experience for business owners, entrepreneurs, and people who run small businesses. Many of these companies cant' afford to hire full-time marketing managers and most can't afford to hire a marketing agency but all of them can afford just $99/month for access to advice, guidance, and direction.

     

    Today's consumer is highly educated, they have access to information and marketing has become extremely complicated. Crackle Marketing is on a mission to help small businesses navigate the complexity to generate leads for their business and to help them grow their companies.

     

    The Crackle team consists of self-starters, past and future entrepreneurs who view their role as a leader of a small business. As a member of the Crackle team, you have an insatiable drive for results. Solving customers' problems excites you. Data guides you and results inspire you.

     

    This is a service that has never been offered before in the marketing space. The team accomplishing this is a team full of drivers. What are you? If you're a passenger, thanks for reading. If you're a driver, then please join us.

     

    POSITION SUMMARY

    IN THIS ROLE, YOU WILL:

    • serve as the face of Crackle Marketing and work directly with our clients
    • ensure all your clients get a world-class experience by cultivating strong relationships with them
    • become their trusted advisor, and provide them with easy to understand marketing advice and guidance that gets them to their business goals.
    • help them identify and implement new marketing tactics that produce their desired results
    • assist them in solving complex marketing challenges
    • train and educate them and their teams (if necessary) on how to connect marketing strategy, tactics, analytics and technology to produce results

    WHAT WE'RE LOOKING FOR:

    • you have 5 or more years of deep marketing experience across a wide variety of tactics including but not limited to website optimization, email marketing, content marketing, conversational marketing, paid social advertising, and social media marketing.
    • you have previous experience in customer service, customer success or account management
    • you have experience and knowledge of complex marketing methodologies like inbound marketing and demand generation
    • you have a detailed functional and technical understanding of HubSpot for both marketing and sales
    • you're a passionate, enthusiastic person who is not afraid of hard work
    • you write impeccable emails and are confident on the phone and video calls
    • you're organized, singer, empathetic and proactive
    • you're able to work Monday through Friday, but not annoyed if your clients need you after hours or over the weekend occasionally
    • you're adaptable and comfortable with change, this is a start up, we move fast, fail fast and make changes quickly

    THERE ARE BONUS POINTS FOR

    • Marketing certifications like Inbound Marketing
    • HubSpot certifications across the product lines
    • Past experiences meeting retention or net churn goals

    We’ll help you with customer success and marketing guidance for clients by strategically sequencing the entire client engagement. Our leadership team combines extremely senior subject matter experts in both marketing, sales and customer success with decades of combined experience in all aspects of business growth, with decades of experience at both major tech companies and high-growth start-ups.

    This is a fast-paced, rapidly growing start up-you’ll be a contributor right from the start, with an immediate and meaningful impact on our business. If you want to be valued, challenged, and respected, come join our team.

    Compensation: $60,000 base plus bonus

     

    AAP/EEO STATEMENT

    We provide equal employment opportunities (EEO) to all team members and applications for employment without regard to race, color, religion, sex national origin, age, disability or genetics. In addition to federal law requirements, we comply with applicable state and local government non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting, hiring, placement, promotions, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

    We expressly prohibit any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of our team members to perform their job duties may result in discipline up to and including discharge.

     

     

    Company Description

    Crackle Marketing was born to help business owners learn how to market their companies in a more digital world. Specifically, our team of marketing experts provides them guidance, advice, and support to help them grow their companies. Crackle Marketing provides marketing consultants to small businesses for $99 a month. Our consultants help business owners grow their companies, generate leads, and help them get new customers.