Digital Marketing Campaign Manager

Ultimate Autographs

Digital Marketing Campaign Manager

Burr Ridge, IL
Full Time
Paid
  • Responsibilities

    Are you passionate about supporting small businesses and driving digital marketing success? Do you excel at developing marketing strategies, creating content, and measuring performance? Do you have hands-on experience with Shopify, email campaigns, SEO, PPC, social media ads, and Adobe Suite? Are you a sports enthusiast eager to make an impact in the world of sports memorabilia? If so, we want to hear from you! About the Role: As the Marketing Campaign Manager at Ultimate Autographs in Burr Ridge, IL, you will lead the development and execution of digital marketing strategies aimed at boosting brand awareness, driving sales, and enhancing customer engagement. This is a dynamic role that combines creativity with data-driven decision-making to optimize the eCommerce experience. Key Responsibilities: • Digital Strategy: Develop and implement eCommerce strategies to engage our target audience and increase sales. • Campaign Management: Oversee email, SMS, and digital advertising campaigns, including content creation and execution. • Audience Analysis: Understand customer behaviors and needs to refine marketing tactics and drive meaningful engagement. • Collaboration: Work closely with internal teams, external partners, and remote assistants to produce compelling marketing materials and evaluate campaign performance. • Optimization: Continuously monitor and refine digital marketing efforts to improve user experience and drive conversions. What We're Looking For: • Proven experience in digital marketing, with hands-on expertise in Shopify, email marketing, SEO, PPC, and social media advertising. • Strong proficiency with Adobe Suite for design and content creation. • Strategic mindset with a focus on results and an ability to analyze campaign data to improve performance. • A passion for sports and sports memorabilia, with an understanding of the industry. • Excellent communication skills, a creative approach to problem-solving, and a drive for continuous improvement. **Compensation & Benefits:** • Base Salary: $80,000 - $90,000, with incentive and commission opportunities. • Growth Potential: Opportunities for career advancement as we continue to grow. If you are ready to take on an exciting role with the opportunity to make a significant impact in the world of sports memorabilia, apply today! Responsibilities: • Owns, oversees, and executes email and SMS marketing strategies and campaigns. Responsibilities include planning and implementing email and SMS campaigns, managing subscriber databases and flows, creating engaging content, and analyzing campaign performance. • Familiarity with running social media advertising (Facebook) and search engine advertising (Google) campaigns. The position requires someone who loves to collaborate and has significant social advertising and paid search experience. Heavily involved in the creative production of assets such as online ads, videos, and other graphics. Use the power of analytics to help drive future campaigns, optimize advertising spending, and improve conversion rates. • Manages the corporate website and SEO (Search Engine Optimization.) Includes occasional website updates and editing as well as a focus on CRO (Conversion Rate Optimization) and increasing organic search engine rankings. • Build a team of influencer and affiliate partners for the brand. Manage communications, and coordinate with the rest of the marketing team to get maximum impact for innovative influencer campaigns. • Provides a solid level of reporting and data analysis which includes detailed insights, and actionable next steps that tie-back to overall business goals and milestones. Qualifications: • Knowledge of eCommerce and marketing technologies such as Shopify, Klaviyo, Lifetimely, Yotpo, and Google Analytics are highly desired. • Expertise in acting as an influencer across multiple social media channels. • 3+ years of experience in managing projects within digital marketing environments required. • Experience as an individual contributor as well as leading local and/or virtual teams is preferred. • Knowledge of professional sports, teams, and athletes is a plus! Compensation: $80,000 - $90,000 annually + bonus - commission

    • Owns, oversees, and executes email and SMS marketing strategies and campaigns. Responsibilities include planning and implementing email and SMS campaigns, managing subscriber databases and flows, creating engaging content, and analyzing campaign performance.  • Familiarity with running social media advertising (Facebook) and search engine advertising (Google) campaigns. The position requires someone who loves to collaborate and has significant social advertising and paid search experience. Heavily involved in the creative production of assets such as online ads, videos, and other graphics. Use the power of analytics to help drive future campaigns, optimize advertising spending, and improve conversion rates.  • Manages the corporate website and SEO (Search Engine Optimization.) Includes occasional website updates and editing as well as a focus on CRO (Conversion Rate Optimization) and increasing organic search engine rankings.  • Build a team of influencer and affiliate partners for the brand. Manage communications, and coordinate with the rest of the marketing team to get maximum impact for innovative influencer campaigns.  • Provides a solid level of reporting and data analysis which includes detailed insights, and actionable next steps that tie-back to overall business goals and milestones.

  • Compensation
    $80,000-$90,000 per year