Digital Marketing Coordinator

Groove Technology Solutions

Digital Marketing Coordinator

Raleigh, NC
Full Time
Paid
  • Responsibilities

    Groove Technology Solutions is a leading provider of innovative technology solutions for the hospitality industry, offering a wide range of services from DIRECTV, Internet, and Wi-Fi to video surveillance, phone systems, energy management, and other cutting-edge in-room technologies. Recognized as one of the "Fastest Growing Companies in Utah," we are proud to have been named a "Top Workplace" by the Salt Lake Tribune from 2021 to 2024, one of the "Best Companies to Work For" by Utah Business Magazine from 2018 to 2023, and a "Great Place to Work" from 2022 to 2024. We foster a culture of innovation and continuous improvement. Join us in shaping the future of hospitality tech and growing with a company committed to excellence.

    Overview of Position

    We are seeking a motivated and detail-oriented Digital Marketing Coordinator to join our dynamic marketing team. This role is ideal for someone eager to grow, take on new challenges, and contribute to a variety of digital marketing initiatives. You will play a key role in supporting our team by managing campaigns, creating content, and ensuring brand consistency across all platforms.

    What you’ll own

    • Oversee and execute digital marketing initiatives, including email campaigns, SEO, and social media
    • Draft, edit, and schedule content for email marketing campaigns to engage our audience and drive conversions
    • Assist in overseeing digital advertising efforts, such as Google Ads, with guidance from the team (preferred skill)
    • Collaborate with team members to create, curate, and post content on social media platforms, maintaining a consistent brand voice
    • Conduct keyword research and support SEO strategies to optimize website traffic and performance
    • Analyze marketing performance data and prepare reports with insights and recommendations
    • Support the marketing team with various tasks as needed, including assisting with events, administrative duties, and other projects
    • Coordinate with internal teams to align marketing efforts with broader business goals
    • Stay up-to-date with digital marketing trends and suggest innovative strategies for improvement

    Experience and skills you’ll have

    • 2+ years of experience in marketing or related fields (internships or academic projects will be considered).
    • Strong written and verbal communication skills, with an eye for detail.
    • Familiarity with digital marketing tools and platforms (e.g., Mailchimp, HubSpot, Google Analytics, WordPress, or similar) is a plus
    • Knowledge of SEO best practices and social media management
    • A proactive attitude with a willingness to learn and take on new challenges
    • A degree in marketing, communications, or a related field is required

    Perks & Benefits

    • Great medical, dental, vision, and even pet insurance
    • Life insurance, long and short-term disability coverage
    • 401K with an employer match
    • Generous company provided physical and mental well-being program
    • Stocked kitchen