Engineering Manager – Ads & Monetization

Location: Hybrid in NYC (Bryant Park Office)
Salary Range: $185,000 - $228,000 + Bonus & Benefits

Join a world-class team revolutionizing how people engage with health and wellness. With 200 million users and nearly two decades of industry leadership, we’re on a mission to make healthy living more accessible through innovative, user-centric technology. As we scale, we’re investing in personalized advertising solutions that enhance the user experience while driving significant revenue growth.

This is your opportunity to lead the charge—building a cutting-edge Ads Engineering team that will redefine how advertising integrates seamlessly into an app used by millions daily.

• Own & Lead: Build and manage a high-performing team of engineers (Android, iOS, Backend, and Web) to develop compelling ad solutions.
• Innovation at Scale: Lead the transformation of existing banner ads into personalized, high-impact experiences and explore new ad formats, including strategic partnerships with grocery brands for meal planning.
• Mission-Driven Impact: Work on products that directly support millions of users in their journey to better health while maintaining a best-in-class ad experience.
• High Growth Potential: The team has a revenue goal of $4M this year—with significant growth opportunities ahead.

• Build and lead a talented Ads Engineering team, fostering a culture of collaboration, innovation, and delivery excellence.
• Partner closely with Product and Design to drive ad solutions across mobile and web applications.
• Develop and execute a strategic roadmap for programmatic advertising, optimizing existing placements and exploring new monetization opportunities.
• Ensure technical excellence by prioritizing work effectively, managing technical debt, and ensuring the team is making smart architectural decisions.
• Leverage data and experimentation (A/B testing) to inform product decisions and refine ad performance.
• Work cross-functionally with stakeholders across legal, finance, and AI/ML teams to ensure compliance and innovation in ad technology.
• Serve as a mentor and coach, developing your team while maintaining a healthy, engaging work environment.

• 6+ years of leadership experience in engineering, managing cross-functional teams, and partnering closely with Product and Design.
• Deep understanding of ad tech—SSPs, DSPs, ad exchanges, and programmatic advertising platforms.
• Experience with A/B testing and data attribution, particularly in ad-driven ecosystems.
• Proven ability to work across functions, balancing business needs, legal/privacy considerations, and technical requirements.
• Consumer-facing mobile experience, ideally working on native iOS and Android applications at scale.
• Strong mentoring and coaching skills, with a track record of growing and retaining top engineering talent.

• Competitive Salary & Bonus Structure – Earn up to $228K + annual performance bonus.
• Flexible Hybrid Work – Work from our beautiful Bryant Park office two days per week while enjoying the flexibility of remote work.
• Work-Life Balance – Generous responsible time off policy—take the time you need.
• Family Support – Paid parental leave, fertility assistance, and comprehensive benefits for growing families.
• Wellness-First Culture – Monthly wellness allowances, mental health support, and access to our premium platform.
• Professional Growth – Mentorship programs, career development training, and learning opportunities.
• Giving Back – Dedicated volunteer days to support causes you care about.
• In-Office Perks – Free lunches for hybrid employees and an annual company-wide gathering to foster deeper connections.

If you're passionate about leveraging technology to improve lives while driving real business impact, this is the opportunity you've been waiting for. Even if you don’t meet 100% of the qualifications, we encourage you to apply.

Ready to build the future of ad tech? Let’s talk!