Director of Marketing & Digital Strategy – Luxury Goods

Mai Placement

Director of Marketing & Digital Strategy – Luxury Goods

New York, NY
Full Time
Paid
  • Responsibilities

    Director of Marketing & Digital Strategy – Luxury Goods

    United States (Remote or Hybrid)

    $150,000–$200,000 per year, depending on experience.

     

    Company Overview

    We are a premier retail and wholesale company specializing in high-end home goods, including luxury bedding and baby products. With a boutique-style vibe and a reputation for excellence, we cater to elite clients worldwide, from top designers to affluent homeowners. Our growing presence spans retail locations, a thriving e-commerce platform, and partnerships with leading luxury retailers such as Nordstrom, Neiman Marcus, and Bloomingdale's.

    Position Overview

    We are seeking a Director of Marketing with a proven track record in luxury brand marketing to lead and transform our multi-channel marketing efforts. This role is ideal for a high-energy, results-driven professional who excels in digital marketing, analytics, and creative strategy. The right candidate will have a deep understanding of luxury brand positioning and the ability to roll up their sleeves to drive strategy and execution.

    The Ideal Candidate

    • Experience: Extensive background in luxury marketing, including experience with high-end retail or product brands.
    • Skills: Exceptional strategic thinking, strong analytical skills, and a creative approach to developing campaigns.
    • Traits: A proactive leader who thrives on driving results and managing high-performance teams.
    • Approach: Hands-on, willing to take charge of both strategic and day-to-day tasks to ensure success.

    Key Responsibilities

    • Develop and execute a comprehensive marketing strategy to elevate brand presence and drive revenue.
    • Oversee digital marketing initiatives, including SEO, paid media, and email marketing, ensuring alignment with luxury brand standards.
    • Lead social media strategy across platforms like Instagram, TikTok, Pinterest, and LinkedIn to enhance engagement and visibility.
    • Manage relationships with influencers and affiliates to maximize partnerships and reach.
    • Leverage analytics to measure and optimize marketing efforts for maximum ROI.
    • Collaborate with sales and e-commerce teams to align marketing initiatives with business objectives.
    • Mentor and grow the marketing team, hiring top talent to support ongoing growth.

    Qualifications

    • Proven success in luxury brand marketing with a strong portfolio of impactful campaigns.
    • Expertise in analytics, KPI tracking, and data-driven decision-making.
    • Creative problem solver with a keen eye for luxury aesthetics.
    • Strong leadership and team management skills with the ability to motivate and inspire.
    • Hands-on attitude and willingness to take ownership of tasks at all levels.

     

    ?? Apply today and elevate your career to new heights!

     

    Email Resume: Joel@maiplacement.com

     

    Click Here to Apply Online

     

  • Compensation
    $150,000-$200,000 per year