Benefits:
Bonus based on performance
Company parties
Competitive salary
Employee discounts
Health insurance
Opportunity for advancement
Paid time off
Training & development
About Us: Alexia Admor is a fast-growing, contemporary womenswear brand distributed through leading retailers such as Rent the Runway, Saks OFF 5TH, and Bloomingdale’s Outlet, alongside our growing direct-to-consumer business at AlexiaAdmor.com. Known for versatile, modern dresses and sportswear, our designs are loved by women who want polished, wearable fashion with a sophisticated edge.
The Role: We’re looking for an experienced, strategic, and hands-on E-Commerce Marketing Manager to take our digital business to the next level. You’ll be the key internal driver of growth across all online marketing channels — including paid advertising, email marketing, website optimization, SEO, and social media — and will own the strategy and execution to increase traffic, drive conversions, and strengthen brand integrity.
You won’t necessarily be doing all the execution yourself — but you must understand how everything works together and be capable of managing internal and external resources to deliver results.
Key Responsibilities:
Own the eCommerce marketing calendar and strategy across paid media, email, SMS, and organic social
Oversee Google Ads and Meta (Facebook/Instagram) ad campaigns, either hands-on or by managing external partners, ensuring strong ROAS
Drive customer acquisition and retention through targeted lifecycle marketing strategies
Partner with our creative team to ensure site content, landing pages, and messaging align with campaign goals and brand positioning
Monitor site performance and user experience on Shopify; collaborate with developers/designers as needed to improve UX and CRO
Analyze performance across channels and optimize campaigns based on data-driven insights
Maintain and elevate brand consistency across digital touchpoints
Conduct regular competitor and trend analysis in the fashion DTC space
Qualifications:
4+ years of experience in eCommerce and digital marketing, ideally within fashion, lifestyle, or beauty
Proven track record managing and optimizing paid media campaigns (Meta + Google) with strong ROAS
Proficient in Shopify, Klaviyo (or similar email platforms), and Google Analytics
Solid grasp of performance marketing, attribution modeling, and A/B testing
Understanding of web design principles and how to brief developers or Shopify experts effectively
Creative thinker with an eye for branding and visual storytelling
Strong project management skills and the ability to work independently in a fast-paced, entrepreneurial environment
Bonus Points For:
Experience in influencer or affiliate marketing
Basic design or creative skills (e.g., Canva, Adobe Suite)
Prior work with fashion brands or drop-ship/wholesale hybrid models
Why Join Us?
Opportunity to make a real impact in a high-growth, design-driven fashion brand
Collaborate with a passionate and nimble team
Be at the center of the brand’s digital evolution and customer growth
Competitive salary and performance-based incentives