Professional Search Group OC is seeking an Email Marketing Specialist to join their clients team! The Email Marketing Specialist will play a key role in creating and executing email campaigns to drive customer engagement, retention, and conversions. This position also involves maintaining e-commerce websites and supporting the company’s overall sales and conversion strategies. Reporting directly to the Brand Communications Manager, this role is vital to the success of the marketing team.

Professional Search Group OC is proud to partner with a leader in health supplements and support their evolving brand.

Email Marketing Specialist Key Responsibilities:

• Plan, design, test, and analyze email marketing campaigns to measure effectiveness and optimize performance.
• Manage email lists, identify target audiences, and ensure relevant content is delivered to the right segments.
• Coordinate and manage digital assets, ensuring accuracy through regular quality checks.
• Explore new tools and channels, leveraging SEO to improve email content and messaging.
• Track and analyze website traffic, user behavior, and marketing trends, reporting on the effectiveness of campaigns.
• Implement and manage campaigns via marketing platforms such as Mailchimp, Klaviyo, HubSpot, and others.
• Use ERP systems (SAP, Oracle Cloud, NetSuite, Odoo) to enhance efficiency and streamline operations.
• Provide data-driven recommendations for continuous improvement in email marketing strategies.

Email Marketing Specialist Qualifications:

• 2+ years of experience in email marketing or digital marketing.
• Proficiency in email marketing platforms such as Mailchimp, iContact, Klaviyo, or HubSpot.
• Strong analytical and organizational skills with a keen eye for detail.
• Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
• Proficiency in Microsoft Office Suite (Word, Excel, Outlook, PowerPoint) and SEO systems.
• Strong communication skills, with the ability to collaborate with a team and work independently.
• Initiative-driven and capable of performing quality checks with minimal supervision.

Email Marketing Specialist Education and Experience:

• Bachelor’s Degree in Digital Marketing, Multimedia, or a related field, or equivalent experience in digital marketing or graphic design.
• High School Diploma required.