Email Marketing Manager

Boonli LLC

Email Marketing Manager

Scotts Valley, CA
Part Time
Paid
  • Responsibilities

    Benefits/Perks

    Independent Contractor

    Hourly Rate

    Work from Home

    Job Summary

    We are seeking a skilled Email Marketing Manager to join our team. In this role, your goal is to inform customers about our latest events and promotions through highly engaging email campaigns. Your responsibilities will include managing email databases, writing newsletters, and designing and implementing email marketing campaigns. The ideal candidate has a strong understanding of search engine optimization techniques and excellent copywriting skills.

    Responsibilities

    Utilize ZoomInfo to create customized lists and download to csv files

    Use reply.io to upload custom lists from ZoomInfo

    Help with the creation of new marketing emails

    Proofread and edit emails prior to sending

    Assist with sending follow up emails to prospects from Zendesk Sell our sales CRM

    Manage email unsubscribes in reply.io

    Qualifications

    Bachelor’s degree in Marketing or a related field

    Previous experience as an Email Marketing Manager or similar position

    Familiar with content management systems

    Understanding of SEO/SEM techniques, Google Analytics, and keyword research

    Knowledge of basic HTML

    Strong copywriting, grammar, and written communication skills