Benefits:

401(k)

Company parties

Competitive salary

Flexible schedule

Free food & snacks

Health insurance

Paid time off

Job Title: Growth Hacker – Medical Practice Location: [REMOTE - NEWJERSEY] / Hybrid or Remote Job Type: Full-Time OR PART TIME

About Us: At HESS SPINE AND ORTHO, we’re redefining how patients engage with healthcare. Our team of experienced providers delivers high-quality, compassionate care in orthopedics, and we're on a mission to grow our reach and impact. We’re seeking a smart, scrappy Growth Hacker to help us expand our patient base, boost our online presence, and build strong relationships in the community.

Role Overview: As our Growth Hacker, you'll be responsible for crafting and executing creative, data-driven marketing strategies that attract new patients, improve retention, and drive overall growth. You’ll work closely with clinic leadership and our front-office team to ensure marketing efforts align with the practice’s brand, values, and regulatory standards.

Key Responsibilities:

Develop and run local SEO, PPC, and social media campaigns to increase patient leads and bookings

Create compelling, medically accurate content for blogs, social media, and email newsletters

Identify referral opportunities through partnerships with other healthcare providers, gyms, wellness centers, etc.

Optimize the practice's online presence (Google Business Profile, review platforms, directories, etc.)

Design and test landing pages, appointment funnels, and follow-up sequences to improve conversions

Analyze campaign data and patient behavior trends to guide future strategy

Collaborate with staff to streamline the patient journey from discovery to repeat visit

Stay up to date on HIPAA-compliant marketing practices

Requirements:

2+ years of experience in growth marketing, digital marketing, and must have healthcare marketing experience

Proven success growing leads or user base for a service-based business (bonus if healthcare-related)

Deep understanding of local SEO, Google Ads, Facebook/Instagram Ads, and reputation management

Strong data skills – ability to use tools like Google Analytics, Google Search Console, and CRM systems

Excellent copywriting skills with a patient-friendly tone

Familiarity with HIPAA marketing compliance and patient privacy best practices

Nice to Have:

Experience working with appointment booking tools and EHR integrations

Knowledge of healthcare marketing platforms like Zocdoc, Healthgrades, or Demandforce

Graphic design or video editing skills for content creation

Experience in community outreach or grassroots marketing

What We Offer:

Competitive salary with performance-based bonuses

Health benefits and PTO

Flexible work environment (in-office or hybrid/remote depending on location)

Opportunity to work in a meaningful space where your growth ideas directly impact lives

Supportive, mission-driven team and a growing patient community

Join Our Mission to Make Healthcare More Accessible & Engaging If you're a creative thinker who thrives on solving growth challenges and wants to make a real difference in people’s lives, we’d love to hear from you. Apply now and help us take our practice to the next level!

This is a remote position.