The Company

Our client has changed the game in healthcare. They offer an elevated ER experience that puts your comfort first and far exceeds the service provided by other, more traditional ER and urgent care clinics. They have locations across Texas and are committed to providing first-class patient care through personalized attention and comfortable, state-of-the-art facilities.

The Job

Our client is looking for a marketing director for their Longview location. This person will be skilled in the following areas: 

Creativity | Strong Communication Skills | Event Planning & Execution | Leadership | Networking | Organization & Prioritization | Time Management | Branding | Social Media

Responsibilities

• Creating and maintaining a patient centered focus by engaging in a positive working relationship with all community members, not limited to physicians, educators, and emergency responders.
• Adhering to Company values and exhibiting sensitivity to Company ethics and compliance principles in daily activities.
• Prioritizing outreach events and meetings to establish and maintain presence in the community.
• Identifying, organizing, and executing local events and marketing, both internally and externally of the facility.
• Seeking and building relationships to funnel patients to the facility.
• Partnering with local schools and sports teams.
• Engaging in local fundraising events.
• Networking throughout the community in various groups including the local Chamber.
• Assisting with social media marketing to include organization and execution of internal events and initiatives.
• Preparing for and participating in local events; ordering marketing items and gifts, identifying participant need and scheduling volunteers, and performing setup/tear-down at events.
• Training all staff related to the preparation and execution of all marketing and/or events – this is not a task that may be delegated to any other staff, including the Marketing Assistant.
• Maintaining inventory of all patient and marketing gifts; ordering gifts and replenishment as needed.
• Leading the marketing team and setting a schedule for the department to ensure all marketing tasks are completed, the Marketing Director will be responsible for all duties that the assistant is unable to fulfill.
• Working alongside the marketing team to observe, train, and coach the staff as needed to ensure that our delegated duties are fulfilled completely.
• Utilizing all resources in the most efficient way, including but not limited to time/scheduling, supply/gift ordering, and staff involvement.

Requirements and Qualifications

• Marketing Director accepts the position and responsibilities as primary job and does not engage in any activity, business, or employment, either during or after working hours, that would conflict with our client's interests or diminish the ability of the Marketing Director to render to the company the full, loyal, and undivided service which is contemplated in his or her employment by our client; prior to accepting additional employment, paid monetarily or in exchange of services, must have prior approval by the VP of Business Development.
• Marketing experience in the local community.
• Membership with local chambers and business to business networks.
• Critical thinking skills: ability to work autonomously and make efficient use of time and resources.
• Integrity and responsibility; will have access to company credit card and petty cash, and the company vehicle.
• Current driver’s license with no restrictions.
• Flexibility to meet scheduling demands of department.
• High School Diploma or GED.
• Previous Direct Marketing experience.