General Manager

Highline Outdoor Group

General Manager

Brevard, NC
Full Time
Paid
  • Responsibilities

    With an exciting future ahead The Hub is looking for a visionary General Manager to lead its next growth phase. This is more than a managerial role; it’s an opportunity to shape the future.

    The Hub & Pisgah Tavern, nestled at the gateway to the Pisgah National Forest, is not just a premier outdoor retailer but the heartbeat of a vibrant community of outdoor enthusiasts. As a cornerstone of Brevard, North Carolina—a town celebrated as the “Land of Waterfalls” with over 250 waterfalls and unparalleled access to outdoor adventures—The Hub offers a unique blend of outdoor retail, beverage services, bike rental, service & sales, food trucks and community-focused events.

    This position offers the chance to be at the forefront of expanding The Hub’s influence and services, including developing new lodging facilities, expanding food and beverage, and enhancing guest experiences through curated adventures and hospitality. You'll have the backing of a supportive ownership team and all the resources to bring innovative ideas to life.

    This individual will be fully supported to

    Drive the strategic direction of The Hub & Pisgah Tavern, leveraging emerging opportunities in the bicycle retailer, hospitality & entertainment, outdoor recreation and future growth into onsite lodging.

    Cultivate a motivated and skilled team, ensuring high employee engagement and retention levels.

    Elevate the customer journey, ensuring top-tier service and satisfaction across all touchpoints, from retail to guided experiences.

    Spearhead new business ventures, including lodging expansion, event hosting, and guided tours, while capitalizing on the growing popularity of Brevard as a tourist destination.

    Foster strong relationships within the local community, enhancing The Hub’s role as a central gathering place and resource for outdoor enthusiasts.

    The ideal leadership profile

    The Hub is searching for a leader with a growth mindset, a passion for outdoor recreation, and a track record of successfully managing and scaling businesses. The ideal candidate will have:

    A strong background in hospitality, retail, or outdoor industries.

    Proven experience in team leadership, with an emphasis on employee morale and development.

    A visionary approach to business growth, with the ability to see beyond the day-to-day and capitalize on long-term opportunities.

    Excellent communication skills, with a talent for community engagement and customer satisfaction.

    What’s in it for you?

    This role is an opportunity to make a significant impact on a well-established business with deep community roots. With the support of committed ownership and a strong leadership team, you’ll have the autonomy to bring your vision to life in a setting that’s both beautiful and ripe with potential. If you’re passionate about outdoor adventures, people leadership, and community engagement, this is the perfect role for you.

    You will have full front and back office support including and not limited to expert level marketing, accounting, legal, IT, leadership coaching, capital resources and a team that will do everything possible to help you succeed.

    The Hub has partnered with our industry's top search firm, Highline Outdoor Group, to identify the right GM for this new growth stage.

    Submit your resume and a compelling cover letter detailing your vision to careers@highlineoutdoor.com