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Social Media Specialist

Hagan Graphic Assets LLC

Social Media Specialist

Naples, FL
Full Time
Paid
  • Responsibilities

    Job Description

    MEDIA SPECIALIST / LINKEDIN RESEARCHER

    GENERAL SUMMARY: Boutique Executive Search Firm ​is seeking Professional Media / LinkedIn Researcher. The role is primarily responsible for the ongoing management and growth of the company’s professional media presence in alignment with business strategies and direction. The admin support will include LinkedIn research as well for added value of business development opportunities.

    KEY RESPONSIBILITIES:

    1. CREATES, MANAGES AND GROWS BUSINESS PRESENCE across Professional / Social media channels, including, but not limited to blogs, (** MOST IMPORTANTLY LINKEDIN FOR BUSINESS DEVELOPMENT, CANDIDATE IDENTIFICATION / SELECTION AND OUTBOUND MESSAGING and outbound marketing "campaign management")
    2. PREFERENCE TO CANDIDATES THAT _KNOW *_LINKEDIN SALES NAVIGATOR,  *LINKEDIN RECRUITER (RPS), TWITTER, FACEBOOK BUSINESS, YOUTUBE AND INSTAGRAM.
    3. Collaborate with owner to learn the executive search business, develop marketing and communications plans that leverage the professional / social media space. You will look forward to supporting the development and implement ideas for growth of the business.  Become an invested partner in company growth.
    4. Responsible for developing content across owned and earned social channels. This could include blog posts, tweets, status updates, pins, photos and videos.
    5. Leverages measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics through testing and new initiatives

    KNOWLEDGE, SKILLS AND ABILITIES:

    • Working knowledge and experience in planning, managing and executing professional / social media initiatives
    • Real-word experience planning social media programs that span owned (eg Blogs), earned (eg Facebook) and paid (sponsored tweets)
    • Knowledge of Digital Marketing current best practices and understanding of Digital media processes
    • Knowledge of social / professional media legal guidelines, including, but not limited to WOMMA and “pay-per-post”
    • Knowledge of Strategic planning and processes for brand management and creative development, including research tools and evaluation of results, especially as related to 360 "Integrated Communication Planning".
    • Knowledge of media strategy and planning options and the media role in integrated communication.
    • Strong computer / digital marketing competencies are required (Applications knowledge in Adobe / Microsoft creative suite as well as all of the social / professional media services necessary).
    • Helpful to have good creative skills and a great mind for marketing and "Brand Identity"

    FOR A PROFESSIONAL THAT WANTS TO LEARN THE BUSINESS AND GAIN AN UNDERSTANDING OF A GREAT CAREER PATH, BRING YOUR TALENT FORWARD AND LETS DISCUSS.  FORWARD YOUR INFO FOR CONSIDERATION.

    ** Role may begin as "Part Time" initially to evaluate effective impact to the business, but certainly needed as full time growth for the Business. Compensation TBD dependent on experience. ** Local / Regional candidates are preferred

    Company Description

    Hagan Graphics Assets is a Graphic Arts industry consulting firm specializing in sales and production process evaluation and executive search services. With over 30 years broad-based print industry experience, our boutique consulting and talent acquisition services that are tailored to meet and exceed each of our clients' individual "Human Asset" requirements. Our firm acutely understands the challenges and changes in today graphics landscape (over capacity, business consolidations, corporate restructuring, bad professional fit, and culture change). Our goal is to evaluate your valuable work experience in order to match your background and accomplishments to the most ideal employment opportunities available. We have relationships in many print and marketing communications industry segments: General Commercial Catalog Publications & Book Print Direct Marketing - Direct Mail Large Format POP Visual Environments Grand Format Packaging Strategic Sourcing Retail Inserts Business Forms Financial Print Business Process Outsourcing (BPO) Digital Print / Cross Media