Job Description

_ What you'll be doing:_

• Developing and implementing a comprehensive ABX strategy to target key regions and engage key accounts;
• Collaborating closely with sales teams to align ABX initiatives with sales goals and drive revenue;
• Creating personalised 1: few and 1:1 marketing campaigns and content tailored to specific accounts;
• Overseeing the planning, execution, and post-event analysis of all company-hosted and third-party events, including trade shows, conferences, webinars, and corporate events, and ensuring they align with the overall ABX strategy.
• Developing and executing field marketing programs that drive regional and local demand generation, including roadshows, workshops, and customer events, and ensure they align with the overall ABX strategy;
• Analysing market data and customer insights to refine and optimize ABX strategies.

Qualifications

_ What you'll bring:_

• A Bachelor’s or Master’s degree;
• A minimum of 6+ years of global experience in ABM and field marketing;
• Excellent project management and organizational skills, with the ability to handle multiple projects simultaneously;
• Exceptional communication and interpersonal skills, with the ability to build relationships and influence stakeholders at all levels.
• Proficiency in event management software, marketing automation tools, and CRM systems. (i.e. Dynamics CRM, Marketo, Airmeet), as well as in ABM tools (6Sense, DemandBase, etc.);
• Knowledge of digital channels such as LinkedIn, Facebook, Twitter, and Google Adwords;
• Strong leadership and team management skills, with the ability to inspire and motivate a diverse team.

_ Who we are:_

So, what does it mean to be a part of the Sana Commerce team?

• Entrepreneurial. Sana Commerce exists today because a few people had a great idea and brought that idea to life. ****
• Result-driven. We also know that being result-driven is about more than just KPIs. It’s about creating value, tackling challenges head-on, and supporting our colleagues in reaching their goals. ****
• Customer-Centric. We’re in it for the long haul. Through good times and bad, we stick together because we believe in our product, our promise, and our people.
• Team spirit. At Sana Commerce, everyone is eager to help their colleagues and success is always a team effort. ****
• Learning mindset. Sana Commerce people are constantly looking to improve and challenge their existing knowledge base. ****

Job descriptions can be tough to interpret. Even if you may not tick all the boxes, please explain your motivation for the role of Head of Account Based Experience in a cover letter , we strongly encourage you to apply if you still feel like you are a great match for this role. Apply now!

Additional Information

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