MMA is searching for professionals with strong quantitative and analytic skills who can apply those skills to generate predictive models and forward looking insights for our clients in order to help them answer key questions, including how to drive more efficient and effective marketing, how to optimize pricing and promotion decisions, improve overall brand and marketing ROI, achieve both short and long term brand and equity objectives, optimize channel effectiveness and better forecast their business.  MMA has been a leader in driving innovative analytic solutions for 30 years.  In the past six years, MMA has grown over 400%. 

ABOUT YOU

You are willing to work in a fast-paced, dynamic team environment.  You thrive in an evolving, growth-oriented business focused on winning and adding measurable, material value to our clients’ business.  You have a strong interest in data science and quantitative analytics, with an emphasis on marketing mix modelling, pricing and promotion analytics, forecasting and financial analysis.   You should possess exemplary focus on quality management, attention to detail, strong work ethic and a commitment to project and data excellence.

KEY PREREQUISITE SKILLS 

• Recent graduate school graduates and candidates with 0 – 2 years of experience in quantitative analytics.
• Educational requirements are: BA, MA, MS IN STATISTICS, ECONOMICS, OPERATIONS RESEARCH, QUANTITATIVE MARKETING, ENGINEERING OR RELATED FIELDS; or MBA with a strong quantitative emphasis.
• Excellent communication skills with a demonstrated ability to translate data into a business story.
• Strong analytic skills with ability to interpret analytic results and convert them into insightful client value.
• Creative problem solver who enjoys thinking “outside the box” to solve complex problems.
• Ability to analyze complex analytic data sets and results and understand/diagnose potential quality issues and anomalies.
• An interest in being a data scientist who is proficient with a variety of analytic methodologies and approaches necessary to solve client analytic challenges.
• Team players who embrace the concept of “we” versus “me.”
• Excellent work ethic and desire to ‘do what it takes’ to learn, grow and provide value to our clients.
• Highly focused on quality and “doing it right the first time.”

GROWTH OPPORTUNITIES

MMA is an established analytic leader and is growing rapidly. Opportunities for advancement of skilled, committed professionals include:

• Analytics and Project Management
• Product Development and Innovation
• Global Client Management
• Strategic Consulting
• Marketing & Business Development

ABOUT IPSOS MMA

MMA is a leading global analytics company that provides Fortune 500 organizations with forward looking, predictive solutions that drive continuous, repeatable and incremental value.  The company was founded in 1989, pioneering the commercialization of marketing mix modelling, and through their innovative analytic methodologies and approaches, management of “big marketing data”, predictive software and high-value consulting, MMA has helped companies generate billions of dollars in incremental returns.  MMA has offices in NYC, Norwalk, CT and Chicago and is a part of leading global custom market research company Ipsos, who has major offices in over 80 locations worldwide.

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IPSOS’ COMMITMENT TO DIVERSITY & INCLUSION

Ipsos recognizes the necessity of building an inclusive culture that values each employee’s individuality and diverse perspectives. For more than 40 years, our mission has been to generate and analyze data about society, markets, brands, and behaviors to provide our clients with the insights that elevate their understanding of the world. This could not be fulfilled without Ipsos’ diverse employees who compile and analyze this data—they are the essence of who we are and what we do. 

We are committed to providing equal opportunity to all employees, creating an environment that promotes inclusion, and allowing employees from all walks of life to flourish.  Ipsos encourages our employees to act in a respectful and responsible manner, in line with codes of best practices concerning diversity and inclusion, human rights, equality, and civility for every individual.

Ipsos is An Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or any other protected class and will not be discriminated against on the basis of disability. 

FOR MORE INFORMATION, VISIT:   https://mma.com/

Required Skills Required Experience

Ipsos MMA provides a tremendous opportunity for qualified and experienced marketing analytic professionals to build their leadership, business management, analytics, marketing, consulting and project management skills.   The company works very closely and collaboratively with their client C-Suite and executives to identify key business and boardroom opportunities that can be solved through the application of advanced, predictive analytics, software and consulting.   Ipsos MMA’s client engagements are typically multi-year and span our clients’ marketing, merchandising, finance, operations and executive teams.  The focus is on solving organizations high-value opportunity areas and producing greater effectiveness, efficiency and productivity.

We are looking for marketing analytic executives who possess excellent communication skills, have a desire to work with senior executives at some of the world’s leading companies, and possess an ability to work with Ipsos MMA data science teams to help translate technical outputs into meaningful recommendations for these clients.

ABOUT YOU

You will lead and coordinate all activities across a portfolio of clients, including managing the existing client base, overseeing ongoing client deliverables, insuring the health of the client relationships, and growing Ipsos MMAs presence. 

ABOUT THE ROLE

• CLIENT RELATIONSHIPS: Insure the health of the existing client base.  This includes building lasting senior relationships at clients, developing a deep understanding of their business, and becoming a “trusted advisor” for the client in matters related to Marketing strategy, measurement and value creation, including online/offline marketing, pricing, optimizations, forecasting, or other areas related to Ipsos MMAs expertise in the market place.
• REVENUE ACCOUNTABILITY: Grow the base revenue of your portfolio through both existing and new client growth YOY.
• CONSULTING EXCELLENCE: Provide world class consulting support to Ipsos MMA clients in relevant verticals, and guide teams working on these businesses to grow their abilities in providing the same.
• ACTIVATION LEADERSHIP: Guide cross-functional stakeholders at our clients and their agency partners in the implementation of results and embedding these results into their ongoing business planning process.
• GOVERNANCE: Establish and adhere to a formal governance process at each of our clients to ensure cross-functional alignment with program objectives and ongoing feedback.
• VALUE TRACKING: Establish a process at each client for tracking the value we deliver in the form of improvements in both revenue and profit. Ensuring that these value trackers/results are shared with the senior sponsor and executive team through our quarterly governance process.
• PROJECT DELIVERY: Enable and enforce on-time and quality deliverables for clients.
• BUSINESS OPERATIONS: Insure all operational and financial metrics and guidelines are met. This includes SOW creating and signing, invoice, project timelines, hours reporting, etc.

KEY REQUIREMENTS

• 10 to 15 years’ experience in marketing analytics strategy or marketing consulting, in a client-facing role; client-side experience a plus
• In-depth knowledge of, and experience in, building, deploying, managing and driving organizational value from diverse analytic methodologies, including but not limited to Marketing Mix, Multi-Touch Attribution, Pricing, Forecasting, and Simulations/Optimizations
• Demonstrated experience in advising and leading senior executive/C-suite stakeholders in the adoption of analytically-driven marketing strategies, including the ability to seamlessly translate analytically-dense topics and findings into actionable business recommendations
• Deep and broad expertise and understanding of Marketing strategies and challenges across industries, with direct experience in Auto, B2b, CPG, Durable Goods, Media & Entertainment, Pharma, Restaurants, Retail, Financial Services, Insurance and/or Consumer Electronics a plus
• Proven track-record of delivering against revenue requirements via upsell/cross-sell among existing client relationships, as well as new client acquisition
• Excellent communication skills, both written and verbal, and well-versed in the languages of cross-functional client-side teams, including Marketing, Finance, Sales, IT, and Operations
• Leadership of both clients and internal staff, with demonstrated ability to develop and manage successful teams
• Thrives in fast-paced environments and especially skilled in multi-tasking across a sizable client portfolio
• Advanced proficiency in Excel and PowerPoint, with a keen ability to tell data-driven stories that tie back to key business and stakeholder requirements
• Advanced degree or equivalent in marketing, applied science, statistics, mathematics or economics; MBA preferred

ABOUT IPSOS MMA

MMA is a leading global analytics company that provides Fortune 500 organizations with forward looking, predictive solutions that drive continuous, repeatable and incremental value.  The company was founded in 1989, pioneering the commercialization of marketing mix modelling, and through their innovative analytic methodologies and approaches, management of “big marketing data”, predictive software and high-value consulting, MMA has helped companies generate billions of dollars in incremental returns.  MMA has offices in NYC, Norwalk, CT and Chicago and is a part of leading global custom market research company Ipsos, who has major offices in over 80 locations worldwide.

FOR MORE INFORMATION, VISIT:   https://mma.com/

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