Job Description
Lasko Products, an industry leader in the design and manufacture of portable fans and heaters for over 100 years, is seeking a Product Manager to join our team. In this role, you will have the opportunity to support the Product Management team in the creation and maintenance of key products in the home comfort and environment category.
The ASSOCIATE PRODUCT MANAGER will evaluate and develop new products in support of Lasko team’s strategic plan to drive sales and will be responsible for the profit and loss of the product line. This position requires excellent project management skills and the ability to effectively work with others across the organization including: marketing, IT, engineering, finance, manufacturing, sales and customer service. They should be self-motivated individuals with a strong work ethic that have experience with managing the complete life cycle of products, conducting market research, and a strong financial acumen with a MAXIMUM OF 3-5 YEARS OF RELEVANT EXPERIENCE.
PRIMARY RESPONSIBILITIES
· Develop a 3-year product plan for assigned product categories with consideration of key target market segments and strategic focus delivering product line growth and profitability.
· Conduct planning and analysis to provide product development for new products, including pricing, forecasting, launches, life cycle management, etc.
· Develop a deep understanding of market and competitors, their products, and how they go to market including pricing and promotion by leveraging existing materials and research (internal and external).
· Collaborate with engineering, manufacturing, and design to generate insights and opportunities through ideation, teardowns, mock-ups, and other analysis.
· Collaborate with Sales to review strategic account plans as part of the annual operating planning process, along with quarterly updates for management/board.
· Confirm retail customer commitments for product/programs prior to finalizing the product requirements for approving purchase order.
· Collaborate with Sales and Marketing in setting direction for marketing/sales support activities such as sale presentations, merchandising, promotions, collateral, and point-of-purchase for assigned product categories.
· Prepare for and participate in product line reviews as needed.
· Responsible for directing and managing the packaging process for all SKU's requiring packaging within assigned product categories. (could include retailer specific). Also responsible for packaging approvals.
REQUIREMENTS
· Bachelor's Degree required, Business Marketing or Communications
· MAXIMUM OF 3-5 YEARS OF RELEVANT PRODUCT MANAGEMENT - PRODUCT DEVELOPMENT EXPERIENCE INCLUDING EXPERIENCE PARTICIPATING ON PROJECT ORIENTED TEAMS.
· Consumer Packaged goods experience preferred.
· Ability to work effectively across functions and lead teams.
· Team player with good interpersonal skills to lead/coach cross-functional teams.
· Possess excellent verbal, written and presentation skills.
· Possess strong analytical and financial skills essential for market and competitive evaluation, pricing and line management.
· Strong project management skills, with ability to prioritize and meet deadlines with acute attention to detail.
· Advanced proficiency in Excel, PowerPoint, and Word; ERP experience is preferred.
· Ability to travel domestically and internationally as needed.
Lasko Products is an equal employment opportunity employer. We attract and retain the best qualified people without regard to race, color, religion, national origin, gender, gender identity, sexual orientation, age, individuals with disability or veteran status as provided by law. Lasko Products is an Equal Employment Opportunity Employer/Disability/Veteran.
Company Description
Lasko is all about YOU...the Customer. Every Lasko fan, heater, humidifier, or other great product we make has performance, quality and VALUE built in with YOU in mind. We wouldn't have it any other way. Where It All Began: Lasko Metal Products was founded in 1906 by Mr. Henry Lasko in Philadelphia. Over the years, the product line was adapted to capture changing consumer needs. As America moved to the suburbs in the mid-20th century, Lasko expanded into small appliances, fans and household portable heaters. From there, company growth continued and American manufacturing locations expanded to Tennessee and Texas where production continues today. Lasko Today: Lasko has been engineering and building great-looking, high performance home comfort products in the U.S. and around the world for more than 100 years. The company has grown to an international organization and market leader in portable fans and ceramic heaters including room fans, high velocity fans, ceramic, low-profile heaters and many more.