Position: Chief Marketing Officer (CMO)
Location: Central and MetroWest Massachusetts
Company: Locally Based Senior Living Provider
Referral Reward: $500 reward - Who do you know?!
Overview:
A premier Senior Living and Retirement organization, represented by MVP Recruitment, is seeking a dynamic Chief Marketing Officer to lead marketing efforts across its Independent Living, Assisted Living, and Home Care divisions. This role is pivotal in promoting a continuum of care services and enhancing brand presence. Senior living experience is required.
Responsibilities:
- Develop and execute comprehensive marketing strategies.
- Oversee brand management and corporate communications.
- Lead market research and competitive analysis.
- Align marketing goals with organizational objectives.
- Manage digital marketing, social media, and content creation.
- Foster community and public relations initiatives.
- Analyze and report on marketing performance metrics.
Qualifications:
- Bachelor’s degree in Marketing, Business Administration, or related field; Master’s preferred.
- Minimum of 7 years of senior living marketing experience.
- Strong leadership and team management skills.
- Proficiency in digital marketing and analytics.
- Excellent communication and interpersonal skills.
- Strategic thinker with a hands-on approach.
Benefits:
- Competitive salary and comprehensive benefits package.
- 401K with match.
- Opportunities for professional growth and development.
- Supportive work environment focused on employee well-being.
How to Apply: Interested candidates should contact MVP Recruitment. All applications and inquiries will be handled with confidentiality.