Manager, Marketing

New York Red Bulls

Manager, Marketing

Harrison, NJ
Full Time
Paid
  • Responsibilities

    Job Description

    Event Staff

    • Coordination of event staff for grassroots/field marketing events

    Growth Marketing

    • The Marketing Manager will help grow the New York Red Bulls fan base
    • You will partner closely with Business Strategy and Analytics, Ticketing Department and Marketing team to support all ticketing products
    • Identify opportunities for growth, optimization, and product enhancement based on data-driven findings
    • Identify community-driven grassroots and field marketing initiatives that build brand awareness, generate leads, and conversions
    • Continuously improve processes related to business insights, reporting, and data analysis to enhance efficiency and accuracy in decision-making

    Budget

    • Assist in planning the annual marketing budget, and ensure campaigns and projects stay within the allocated budget

    Innovation and Roll out Plans

    • Develop positioning guides for current and future ticketing products – identifying target audiences and relevant messaging to support product & marketing growth initiatives
    • Collaborate with cross-functional teams to contribute to the development and execution of marketing strategies and campaigns ticket sales
    • Support product launches and updates through effective communication and coordination across teams
    • Develop product roll out plan and effectively communicate to sales team

    Reporting

    • Track key performance indicators (KPIs) for the products in the ticketing portfolio
    • Ensure accurate and timely reporting of marketing initiatives, and revenue analysis
    • Develop recaps for each game and overall season
  • Qualifications

    Qualifications

    • Strong organization and leadership skills
    • 5+ years of experience in marketing, preferably with sports team, performing arts facility or arena
    • Strong data-driven marketer
    • Experience in setting priorities, problem-solving, multi-tasking, trouble-shooting and working independently in a dynamic, rapidly changing workplace
    • Self-starter, highly motivated, positive demeanor, adaptable and able to thrive in a fast-paced environment
    • Experience managing staff

    Additional Information

    ** Due to the cyclical nature of the entertainment industry, the employee may be required to work varying schedules to reflect the business needs of the company.**

    Red Bull New York is an equal opportunity employer and we will not discriminate against any employee or applicant for employment because of age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality or any other classification protected by law.