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Marketing And Community Outreach Coordinator

The Parents Estate Planning Law Firm, PC

Marketing And Community Outreach Coordinator

Acton, MA
Paid
  • Responsibilities

    The Marketing and Community Outreach Coordinator will play a critical role in nurturing and developing potential new clients for the law firm. This position requires a proactive, organized, think-outside-the-box individual who exemplifies strong writing ability and attention to detail. The ideal candidate will have experience in a marketing department of a professional setting, excellent communication and writing skills, and the ability to work well independently as well as in a team. This individual will have strong customer service skills and enjoy speaking to community partners, and developing and managing relationships with key stakeholders and vendors. Responsibilities: Marketing Related: • Assist the marketing efforts with delivering and executing creative content for social media channels to include Facebook, Instagram, LinkedIn, TikTok, and YouTube. • Track and monitor social media performance. • Generate ideas to reach, and nurture target audience. • Update social media channels with creative graphics and content. • Post to all channels daily to engage with target audience. • Shoot video content. • Conduct quarterly Website audit, checking links, updating information, refreshing photos. • Assist Marketing Manager with developing and creating marketing materials for targeted audiences. • Assist in creating and improving upon existing marketing materials – especially, but not limited to social media, for targeted audiences. • Create email content for monthly and quarterly email marketing campaigns. • Assist with creation of monthly e-newsletters, and event landing pages. • Attend, and participate in weekly, quarterly and monthly marketing meetings. Community Outreach Related: • Set up and attend events; prepare educational materials for distribution at events, connect with registrants both prior to, and after the event. • Manage Family Network sponsorships and events, and coordinate email blasts, FB posts and other content as necessary. • Act as back-up for Client Services Coordinator, handling intake calls and answering questions for potential new clients. • Other responsibilities not listed in the job description may be required. Qualifications: • Bachelor’s degree in Marketing, Social Media, or related field • Minimum of 2 years of experience in a professional setting, with a focus on marketing, social media and writing. • Excellent organizational and multitasking skills. • Proficient in Microsoft Office Suite. • Experience with HubSpot is a plus. • Exceptional interpersonal, customer service, and communication skills. • Strong attention to detail and ability to maintain high standards across all marketing channels. Compensation: $52,000 - $62,000 yearly

    • Marketing Related: • Assist the marketing efforts with delivering and executing creative content for social media channels to include Facebook, Instagram, LinkedIn, TikTok, and YouTube. • Track and monitor social media performance. • Generate ideas to reach, and nurture target audience. • Update social media channels with creative graphics and content. • Post to all channels daily to engage with target audience. • Shoot video content. • Conduct quarterly Website audit, checking links, updating information, refreshing photos. • Assist Marketing Manager with developing and creating marketing materials for targeted audiences. • Assist in creating and improving upon existing marketing materials – especially, but not limited to social media, for targeted audiences. • Create email content for monthly and quarterly email marketing campaigns. • Assist with creation of monthly e-newsletters, and event landing pages. • Attend, and participate in weekly, quarterly and monthly marketing meetings.Community Outreach Related: • Set up and attend events; prepare educational materials for distribution at events, connect with registrants both prior to, and after the event. • Manage Family Network sponsorships and events, and coordinate email blasts, FB posts and other content as necessary. • Act as back-up for Client Services Coordinator, handling intake calls and answering questions for potential new clients. • Other responsibilities not listed in the job description may be required.

  • Compensation
    $52,000-$62,000 per year