Position Summary:
Are you passionate about helping businesses grow and thrive? Do you love combining creativity with strategy to deliver results? Join the Chip Cookies team as a Marketing Coordinator – Franchise Success , where you'll work closely with our incredible franchisees to spread the joy of warm, fresh-baked cookies across the country.
In this role, you'll support our franchisor's marketing efforts while empowering franchisees with tools, strategies, and guidance to succeed in their local markets. If you're detail-oriented, proactive, and thrive in a collaborative, fast-paced environment, this could be the sweet opportunity you've been looking for!
What You'll Do:
Franchisee Support:
- Be the go-to marketing resource for our franchisees, providing tools, resources, and strategies to help them succeed.
- Train and guide franchisees on local marketing initiatives like social media, email campaigns, and community events.
- Support franchisees in planning and executing local promotions, advertising, and events that create buzz and drive sales.
- Review and provide feedback on franchisee marketing materials to ensure they're on-brand and effective.
- Track, analyze, and share insights on franchisee marketing efforts to help improve performance.
Corporate Marketing Initiatives:
- Collaborate with the corporate marketing team to roll out national campaigns and promotions to franchisees.
- Share timely updates, guidelines, and resources with franchisees to ensure they're set up for success.
- Coordinate the creation and distribution of marketing materials like templates, signage, and digital assets.
- Ensure brand consistency across all franchise locations, helping to uphold the high standards of the Chip Cookies name.
Digital Marketing & Social Media:
- Guide franchisees in managing local social media accounts while aligning with corporate branding.
- Provide fresh, engaging content ideas and support for social media scheduling to boost engagement.
- Monitor online reviews and reputation for franchise locations, helping franchisees respond thoughtfully and maintain a positive image.
Data & Reporting:
- Analyze the performance of both local and national marketing efforts to uncover trends and opportunities.
- Deliver monthly reports summarizing marketing impact and provide recommendations for optimization.
- Use data insights to innovate and continuously improve marketing strategies.
What You'll Bring to the Table:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 2+ years of marketing experience, ideally in franchise, retail, or hospitality industries.
- A strong understanding of digital marketing, social media platforms, and email marketing tools.
- Stellar communication and interpersonal skills – you'll build strong relationships with franchisees!
- Detail-oriented and organized, with excellent project management abilities.
- Proficiency in design tools like Canva or Adobe Creative Suite is a bonus.
- Experience with marketing analytics tools (e.g., Google Analytics, Meta Ads Manager) is preferred.
What We're Looking For:
- A customer-first mindset with a passion for helping franchisees succeed.
- The ability to juggle multiple projects and deadlines with ease.
- Creative problem-solving skills and a proactive attitude.
- A commitment to maintaining brand consistency and excellence.
Pay:
- $50K - $55K DOE
- Salary or Hourly depending on Full Time or Part Time
Why Join Us?
At Chip Cookies, we're not just delivering cookies—we're delivering happiness. As part of our team, you'll have the opportunity to contribute to a fast-growing brand that values creativity, quality, and community. By helping franchisees thrive, you'll play a key role in sharing the Chip Cookies experience with customers nationwide. Plus, you'll get to enjoy a fun, collaborative environment filled with the sweet smell of success (and cookies).
Ready to make it happen? Join our team and help us deliver happiness, one cookie at a time.