Email Marketing Coordinator

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Herzig Engineering

Email Marketing Coordinator

Kansas City, MO
Full Time
Paid
  • Responsibilities

    MARKETING COORDINATOR

    Job Type: Full-Time

    Herzig Engineering is one of the leading companies in our field. We have over 20 years of experience in the Electrical Engineering industry with a specialization in safety and risk mitigation. We are searching for a self-motivated Marketing Coordinator to join our team. If you're excited to be part of a winning team with significant growth opportunity, Herzig Engineering is a great place to expand your career.

    Working as the Herzig Engineering Email Marketing Coordinator, you must have outstanding people and organizational skills, and a desire to work in a small business environment with high inbound and outbound email marketing. We offer competitive salaries, group health insurance, vision, dental, and a 401(k) with match.

    RESPONSIBILITIES

    • The core responsibility of the Marketing Coordinator is to execute the key components of the marketing strategy.
    • Operate email marketing & CRM software for email campaigns and response management.
    • Handle outbound and inbound email marketing
    • Schedule Speaking arrangements and assist with scheduled training and seminars.
    • Help generate and nurture warm leads for the Herzig Engineering sales team.
    • Help develop advertising and public-­facing communications, including print, digital, and video.
    • Conceptualize and execute multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels.
    • Coordinate changes to the company website and social media profiles.
    • Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads.
    • Assist in the ordering of promotional items, newsletter generation, SEO, Paid Ads, or needed written content.

    EDUCATION AND QUALIFICATION REQUIREMENTS

    • Excellent written and verbal communication skills
    • Passion for developing marketing plans and campaigns.
    • Strong task management, multitasking, and decision-making skills
    • Metrics-driven marketing mind with eye for creativity
    • Experience with marketing automation and CRM tools helps.
    • Proficiency with online marketing and social media strategy
    • 1-3 years of experience preferred but not necessarily required.

    Hybrid position: 1-2 remote days per week