Marketing Manager

First Baptist Atlanta

Marketing Manager

Atlanta, GA
Full Time
Paid
  • Responsibilities

    Benefits:

    Dental insurance

    Free food & snacks

    Health insurance

    Paid time off

    Vision insurance

    Wellness resources

    POSITION SUMMARY

    The Marketing Manager develops and executes marketing strategies to support First Baptist Atlanta's (FBA) mission. This role focuses on branding, content creation, social media, and promotions to engage members, attract new audiences, and communicate FBA’s message. The ideal candidate will have strong communication skills, a heart for ministry, and a passion for sharing the Gospel through marketing.

    SPIRITUAL & PERSONAL REQUIREMENTS

    Must align with the beliefs, values, and mission of FBA

    Must have a growing and mature personal relationship with Jesus Christ

    Must be a current member of FBA or willing to become a member within the first three months of employment

    Demonstrates leadership with integrity, professionalism, and Biblical principles

    QUALIFICATIONS

    Strong oral and written communication skills, with the ability to craft compelling messages

    Ability to set schedules, meet deadlines, manage multiple projects, and work collaboratively

    Bachelor’s degree in marketing, communications, or a related field

    Strong copywriting and editing skills

    Expertise in social media marketing, advertising strategies, and audience engagement

    Experience with marketing analytics and campaign performance tracking

    Strong problem-solving skills and ability to adapt marketing strategies as needed

    Highly organized, detail-oriented, and flexible in managing shifting priorities

    Proficiency with Adobe Creative Suite or similar programs (Premiere Pro, Photoshop, Illustrator)

    Some experience with photography is preferred but not required

    ESSENTIAL FUNCTIONS

    Embodies the values of the Red Carpet Standard and exemplifies FBA’s 3M strategy

    Collaborates with the Communications Director to develop and implement marketing strategies that align with FBA’s mission and goals

    Creates, curates, and manages content across social media platforms to increase engagement and brand awareness

    Develops and executes marketing campaigns to support church events, ministries, and outreach initiatives

    Oversees and analyzes the effectiveness of marketing efforts, adjusting strategies based on performance metrics

    Manages advertising efforts, including digital and social media promotions

    Develops and maintains relationships with ministry leaders to ensure alignment in messaging and marketing strategies

    Maintains brand consistency across all communication channels and promotional materials

    Engages with the online community, responding to inquiries, moderating discussions, and fostering meaningful interactions

    Monitors live chat audience during FBA livestream services, engaging with viewers and ensuring a positive online experience

    Tracks and reports on key performance indicators related to marketing campaigns and audience engagement

    Stays informed on marketing trends, tools, and best practices to enhance FBA’s outreach efforts

    Assists in project management responsibilities, including gathering needs and requirements from various ministries to ensure effective marketing material production

    ADDITIONAL DUTIES

    Explores partnerships and collaborative opportunities with other churches, organizations, and influencers to expand reach

    Tithe income to the church

    Perform additional tasks as needed to support the church and its ministries