Marketing Manager

R

Royal Basket Trucks

Marketing Manager

Darien, WI
Full Time
Paid
  • Responsibilities

    Job description

    Job Summary
    We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive brand awareness. The ideal candidate will possess a strong blend of creativity and analytical skills, with a proven track record in developing and driving effective marketing strategies. This role requires a deep understanding of market research, social media marketing, and performance analytics to enhance our brand presence across various channels.

    Responsibilities

    • Develop and implement comprehensive marketing strategies that align with company goals.
    • Conduct thorough market research to identify trends, customer needs, and competitive landscape.
    • Manage social media marketing campaigns to engage audiences and increase brand visibility, and company awareness.
    • Create compelling copy for various platforms including websites, print advertising, and digital media.
    • Analyze campaign performance using analytics tools to inform future marketing efforts.
    • Collaborate with cross-functional teams including product management to ensure cohesive messaging.
    • Stay updated on industry trends and emerging technologies to keep the company at the forefront of marketing innovation.
    • Coordinate sales and marketing events.
    • Manage company website.

    Requirements

    • Bachelor’s degree in Marketing, Business Administration, or a related field.
    • Proven experience in marketing management or a similar role.
    • Strong skills in research methodologies and market analysis.
    • Proficiency in social media platforms and digital marketing tools.
    • Familiarity with Google Analytics and other performance tracking tools.
    • Basic knowledge of HTML for website content management is a plus.
    • Excellent copywriting skills with the ability to create engaging content for diverse audiences.
    • Experience in print advertising is desirable but not mandatory.
    • Strong organizational skills with the ability to manage multiple projects simultaneously.
    • Experience in event planning and management.

    Join our team as a Marketing Manager and play a pivotal role in shaping our brand's future!

    Benefits:

    • 401(k)
    • 401(k) matching
    • Dental insurance
    • Health insurance
    • Life insurance
    • Paid time off
    • Vision insurance