Marketing Manager

Thrive Health Systems

Marketing Manager

Colorado Springs, CO
Full Time
Paid
  • Responsibilities

    Benefits:

    401(k)

    Competitive salary

    Employee discounts

    Paid time off

    Wellness resources

    Thrive Health Systems is looking for a Marketing Manager.

    Thrive Health Systems is a natural health care company. Through the years, Thrive has employed largely chiropractic doctors (though there have been medical doctors, physicians assistants, nurse practitioners and naturopathic doctors on staff as well) to deliver natural solutions to the 80% of chronic and preventable conditions that plague Americans - like structural pain conditions, diabetes, auto-immune conditions, metabolic syndrome and more.

    Thrive uses the following marketing media:

    Television

    Social Media

    Radio

    Print

    Internet Search

    Event Marketing

    Internal Marketing

    Email

    Text

    Professional websites

    Website

    Telephone Marketing

    Coupon media like Groupon, Print, and more

    Referral

    PI (personal injury) marketing

    SEO

    You do not have to DO all of the marketing for each media source, but you need to understand marketing principles enough to set up cost effective marketing systems through any media necessary to achieve company objectives.

    Areas that we have in-housed historically and have systems for are:

    Internet marketing, such as Google, FB, Youtube, and TikTok PPC

    Internal Marketing

    Event based marketing - festivals, event shows, etc.

    Email and Text

    Online video creation

    Areas that we’d like to develop further in:

    Social Media Content Creation

    SEO

    Opportunities as we see it:

    Campaign optimization

    National reach campaigns

    Social Media video creation

    Website optimization

    Skills required for this job:

    Understanding of KPI, metrics to marketing success

    Internet marketing skills, to include campaign creation and management

    Reporting spreadsheeting - maintain and present your results

    Google Suite skills - email, docs, design, spreadsheets

    Design skills - if you are not a graphic designer, that can be okay, but you must understand the principles of design to create an attractive offer

    Understanding of sales funnels, offers, and how to create a compelling message - marketing 101 - 404

    Compensation

    $58,000 - 65,000 salaried, plus bonuses on making budgets and goals

    Time

    Full-time. This role requires 40+ hours a week. Evening work is rare and weekend work is even more rare.

    Travel

    We manage properties in Colorado Springs and Denver with the goal to add more. For this reason, site visits require travel. When that happens, Thrive will reimburse mileage per IRS guidelines (does not include regular commute).