Benefits:
Company parties
Free food & snacks
Opportunity for advancement
Position Summary: The Marketing Research Specialist will play a pivotal role in gathering, analyzing, and interpreting market data to drive strategic decisions and optimize marketing efforts. This individual will focus on identifying trends, understanding customer behavior, and providing actionable insights to enhance Shapellx's competitive position and brand impact.
Key Responsibilities:
Conduct qualitative and quantitative market research to understand customer preferences, market trends, and competitive positioning.
Design and implement surveys, focus groups, and other data collection methods to gather relevant insights.
Analyze customer demographics, buying behaviors, and feedback to identify growth opportunities and refine marketing strategies.
Monitor industry trends and competitor activities to inform product development and marketing campaigns.
Collaborate with cross-functional teams, including product development, sales, and digital marketing, to align research findings with business goals.
Create detailed reports and presentations that effectively communicate research insights and recommendations to stakeholders.
Manage relationships with external research vendors and ensure deliverables meet Shapellx's standards.
Continuously evaluate the effectiveness of marketing campaigns and provide recommendations for optimization.
Qualifications:
Bachelor’s degree in Marketing, Business Administration, Statistics, or a related field.
2+ years of experience in market research or a similar role.
Proficiency in research tools and software (e.g., SPSS, Tableau, Google Analytics).
Strong analytical skills with the ability to interpret complex data sets and translate them into actionable insights.
Excellent written and verbal communication skills.
Detail-oriented with strong project management abilities.
Familiarity with the fashion and e-commerce industry is a plus.
Why Join Us?
Work in a fast-paced, innovative environment with a passionate and supportive team.
Opportunity to make a tangible impact on a growing, global brand.
Competitive compensation package, including benefits and growth opportunities.
If you're a data-driven thinker with a passion for market analysis and a desire to shape the future of a cutting-edge brand, we'd love to hear from you!