Marketing Strategist

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Presh Marketing Solutions

Marketing Strategist

Tampa, FL
Full Time
Paid
  • Responsibilities

    Role Overview:

    We are seeking a dynamic and experienced Marketing Strategist to join our team at Presh Marketing Solutions. This role is responsible for developing and implementing comprehensive marketing strategies and tactical plans for 10-15 accounts. The successful candidate will act as the key marketing consultant for their assigned accounts, working closely with the client point of contact and the marketing coordinator. This role is critical to our continued growth and the attainment of our marketing goals.

    Key Responsibilities:

    • Develop and implement comprehensive marketing strategies and plans for assigned accounts.
    • Work closely with clients and the marketing coordinator to ensure alignment of marketing strategies with client objectives and goals.
    • Monitor and analyze account performance and marketing KPIs to measure success and identify areas for improvement.
    • Develop strategies to foster account growth and enhance client relationships.
    • Collaborate with cross-functional teams to facilitate the execution of marketing plans and campaigns.
    • Utilize marketing automation and CRM tools such as HubSpot to enhance campaign effectiveness.
    • Keep updated on industry trends and incorporate the most current methodologies into marketing strategies.

    Qualifications:

    • Minimum of a bachelor's degree in Marketing, Business, or a related field.
    • Significant professional experience with marketing strategy development or marketing campaign development.
    • Demonstrated knowledge of and experience with marketing automation and CRM tools, particularly HubSpot.
    • Ability to analyze data and provide evidence-based recommendations.
    • Strong interpersonal and communication skills for effective client relationships.
    • Outstanding organizational skills and the ability to manage multiple accounts simultaneously.

    Preferred Qualifications:

    • Experience within the IT Channel (partner, manufacturer, or distributor level) will be a huge plus.
    • Previous marketing agency experience
    • Previous B2B marketing experience

    Performance Metrics:

    • Account Marketing KPI attainment.
    • Account growth.
    • Campaign goal attainment.

    Benefits:

    • 401k
    • Healthcare Plan (Medical, Dental, Vision)
    • Unlimited PTO
    • Telework Fridays