Marketing and Communications Manager

Partners In Care

Marketing and Communications Manager

Bend, OR
Full Time
Paid
  • Responsibilities

    Who We Are: Partners In Care (PIC), an independent 501©3 nonprofit, is the largest and oldest provider of home health, palliative care, and hospice services in Central Oregon. Our dedicated team of over 200 employees and approximately 150 local volunteers serves patients and families across a 10,000-square-mile area, including Deschutes, Crook, and Jefferson counties.

    Why Work for Us? Partners In Care is a leading hospice and home health provider committed to delivering compassionate, patient-centered care. With a rich history of community service, we prioritize excellence, empathy, and collaboration. Our interdisciplinary team enhances the lives of patients and their families during challenging times. We foster a culture of kindness, respect, and learning, valuing diversity and prioritizing the well-being of our employees, volunteers, patients, and families.

    Compensation: $83,000 to $100,000 annual salary-exempt.

    Schedule: Full-time, Monday- Friday, 40 hours.

    What You Get to Do: The Marketing and Communications Manager at Partners In Care (PIC) plans, executes, and oversees marketing and communications. They work with all departments and external partners to ensure consistent and effective communication, enhancing PIC's visibility and service use while maintaining brand consistency.

    Assists in developing and implementing comprehensive communication and marketing strategies.

    Maintain brand consistency across all departments and volunteer groups, ensuring adherence to branding guidelines.

    Oversee the development of organizational collateral, including training documents, brochures, and public-facing materials.

    Manage and update website content, ensuring timely updates, accessibility compliance, and alignment with PIC’s mission and goals.

    Manage social media platforms (Facebook, Instagram, LinkedIn, YouTube) to maximize brand awareness and engagement.

    Lead marketing efforts for national campaigns (e.g., National Hospice and Palliative Care Month) and local outreach events (e.g., Alzheimer’s Walk), working closely with community partners.

    Identify and prioritize digital marketing opportunities, including paid advertising campaigns and SEO strategies.

    Develop and maintain media relationships to enhance PIC’s reputation as a leader in hospice and palliative care.

    Create and execute media engagement strategies to secure regular press coverage.

    Train senior staff for media interviews and manage media inquiries.

    Develop and execute strategic communications plans and collaborate with leadership to integrate communications initiatives.

    Manage the employee intranet, ensuring relevant and timely updates.

    Support staff training, public events, and fundraising initiatives.

    Required Skills & Qualifications:

    Bachelor’s degree in marketing, communications, or a related field, or equivalent experience.

    Minimum of five (5) years of experience managing a marketing and communications program, preferably in the nonprofit or healthcare sector.

    Strong organizational and communication skills, with the ability to navigate nonprofit environments and collaborate with multiple stakeholders.

    Experience managing external contractors and agencies, including graphic designers, digital marketing firms, and public relations consultants.

    Excellent interpersonal skills with the ability to collaborate across diverse teams, build relationships, and influence decision-making.

    Ability to manage multiple projects simultaneously in a fast-paced, results-driven environment.

    Proficiency in Adobe Creative Cloud, Acrobat Reader, SharePoint/Intranet sites, and electronic medical records systems.

    Strong understanding of search engine optimization (SEO) best practices and digital marketing analytics.

    Graphic design skills with experience in branding, layout design, and visual storytelling.

    Ability to work both independently and collaboratively with a diverse group of individuals. Self-motivated.

    Strong customer service skills.

    Ability to pass a background test, drug screen, and TB test.

    Current automobile insurance, a valid Oregon driver’s license, and reliable transportation are required for those working in the field.

    Company Perks:

    Two medical, dental, and vision plans; insurance starts on the 1st of the month following the hire date!

    Generous Paid time off.

    $25,000 life insurance policy.

    Short and long-term disability.

    403b retirement savings with employer match, no vesting required!

    Employee Assistance Program

    Voluntary benefits: Legal Shield, AFLAC & MASA Transportation.