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Media Planner

Jellyfish

Media Planner

New York, NY
Full Time
Paid
  • Responsibilities

    Job Description

    The salary range for this position is $55,000 - $85,000 USD

    Reporting to the Media Director, you'll work with the team to identify strategies and approach across multiple digital channels (display, search, social, and video)

    • Use attribution, media mix modeling and planning tools (Google Attribution 360, Nielsen, Neustar, etc.) to pull audience usage, competitive reports and forecast target goals.
    • Develop digitally neutral media plans, flighting recommendations and forecast attributable performance across all channels and campaigns.
    • Plan Development: compile plan specifics, assign budgets, run reach and frequency reports, finalize all client-facing documents.
    • Manage client budgets, investments, and purchase authorization process.
    • Work with wider planning and analytics team to produce insightful campaign reports with optimization recommendations while media is live.
    • Work with cross functional teams (Paid Search, Display, Analytics, etc.) to manage processes
    • Understanding campaign performance measurement and demonstrate how to improve different Measurements depending on client goals and deliver results through testing and ongoing optimization.
    • Monitor digital landscape and identify trends/partners for upcoming campaigns.
  • Qualifications

    Qualifications

    • Between 3 to 5 years of experience having worked on advanced or large-scale media campaigns within an agency or client environment
    • 3+ years of experience with attribution or quantitative skills
    • Experience with interactive research tools (i.e. ComScore, Pathmatics, et al)
    • Experience with all things Digital Media; SEM, SEO, Display, Analytics, etc.
    • Keep up to date on the evolving digital landscape, and how digital fit into the marketing plan
    • Understanding of media concepts and terms, creative and budget requirements
    • Experience with Google Workspace, PowerPoint, Word, and advanced knowledge of Excel

    Important Attributes

    • Experience balancing multiple projects and tasks
    • Ability to work independently and in multi-disciplinary teams
    • Experience establishing communication and engagement with teams
    • Flexible and versatile
    • Direct, is comfortable in giving and receiving constructive feedback
    • Have high personal standards and promote them in others

    Note: We emphasize skills, expertize and behavioral attributes over years of experience and traditional degrees. If you want to join our collaborative team, we invite you to apply today with your resumer in English.

    Additional Information

    Join Jellyfish and experience a workplace where we prioritize your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs.

    Reward: You'll receive a loyalty salary increase on your Jellyfish anniversary, in addition to our company-wide annual bonus and 401k retirement plan.

    Healthcare plans: Have peace of mind with our healthcare, vision and dental insurance, plus short and long-term disability and life cover.

    ****Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours.

    Growth, Your Way: Grow your career with one paid day each month for self-development and access to LinkedIn Learning **** with unlimited online courses.

    Family Support: Enjoy 14 weeks of paid leave for primary caregivers and 4 weeks of paid leave for secondary caregivers.

    All your information will be kept confidential according to EEO guidelines.

    Unfortunately, there has been an increase in fake recruiters impersonating Jellyfish and unlawfully using our brand name. If you are unsure if an email with a job offer you have received is genuinely from Jellyfish, or if you suspect any fraudulent activity, please report it to talentacquisition@jellyfish.com .

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