Job Description

ABOUT MONARCH:

At Monarch, we're leading the digital transformation of farming. The Monarch electric tractor is a fully-loaded hardware, software and service machine which will spur future generations of farming technologies.  

With our farmer-first mentality, we are building a smart tractor that will enhance (not replace) the existing farm ecosystem, alleviate labor availability and cost issues, and provide an avenue for competitive organic and beyond farming by providing mechanical solutions to replace harmful chemical solutions. Despite all the bleeding-edge technology we will incorporate, our tractor will still plow, till, and haul better than any other tractor in its class. We have all the necessary ingredients to develop, build and scale the Monarch and digitally transform farming around the world. 

ABOUT THE ROLE:

As a Digital Marketing Coordinator, you will be responsible for:

• Assisting with the design and content creation for social media campaigns
• Assist with graphic design projects ranging from print to digital
• Creating weekly and monthly editorial calendars to promote company brands on various social media channels
• Helping build, edit, and manage responsive web designs for blog and website
• Prepare reports on marketing and sales metrics
• Collect and analyze consumer behavior data (e.g. web traffic and rankings)
• Conduct market research and identify new opportunities
• Coordinate with the marketing design and content teams to generate digital and print advertising material
• Contribute to collaborative efforts and organize promotional events
• Assist with organizing promotional events
• Monitor and report competitors' marketing and sales activities
• Supporting the marketing team in the planning, execution and analysis of events
• Other tasks as assigned

Join our passionate team as we promote game-changing technology that will revolutionize sustainable farming practices. This is a great opportunity to work with a Silicon Valley start-up to gain knowledge of the fast paced tech landscape. Grow your resume and develop your skills with one-on-one mentor-ship with the head of Marketing. Successful interns will have the opportunity to apply for a Marketing Assistant position.

REQUIREMENTS:

Ideal Candidate would have:

• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Proficiency with SEO/SEM campaigns
• Adequate knowledge of data collection methods (polls, focus groups, surveys etc)
• Working knowledge with CRM programs
• Solid computer skills, including MS Excel, web analytics and Google Adwords
• Strong communication and presentation skills
• Experience with A/B and multivariate experiments
• Solid knowledge of website and marketing analytics tools
• Working knowledge of ad serving tools

Nice to have:

• Bachelor's or degree in marketing, agriculture business or a related field
• Proven working experience in digital marketing, particularly within the industry
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Experience with growing a social media brand.
• Experience with content management systems, word processor applications and image/video editing software.
• Passion for sustainability, innovative technologies, and agriculture.

WHAT YOU'LL GET:

At Monarch Tractor, you'll play a key role on a capable, dedicated, high-performing team of rock stars. This role offers a total immersion into a busy tech startup culture and a successful candidate will work closely with key members of staff, external social media consultants, and the agency's clients and candidates to learn about social media, digital communications and marketing in the Agtech environment.

In addition to building outstanding products, we're building an outstanding company with culture to match. Part of what we do is being in our element, which is being on the farm. We will be spending lots of time in Napa, Sonoma, Monterey and the central coast of California--perfecting our craft, mastering our environment, building our team camaraderie, and also taking time to enjoy the fruits of our labor. 

At Monarch, we cherish and celebrate every individual's difference. We are proud to be an equal opportunity employer and we are committed to equal employment opportunity regardless of race, color, religion, national origin, sex, sexual orientation, age, marital status, gender identity, veteran status, and disability, or another legally protected status.

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