Job Description
** Job Summary**
This position establishes new Farm, Ranch, and Agricultural accounts. The targeted customers will be Farm, Ranch, and Agriculture Distributors, Dealers, and Buying Groups in North America. The role will also involve establishing strategic business partnerships with agricultural fence installers, farm and ranch property managers, and commercial farm and ranch owners/managers. Additionally, the person holding this role will work to grow existing customer relationships and expand product portfolios throughout the assigned business channel. To achieve success, managing and developing a field sales team (independent sales reps) must be handled by setting objectives, leading initiatives, and managing the organization's sales planning functions. This includes analyzing and developing sales structure, forecasting tools, budgets, and resource allocation to optimize business performance.
** Principle Responsibilities**
- Manages the sales planning function, which includes designing, developing, and implementing all tools and procedures involved in successfully utilizing resources in the sales process.
- Serves as a critical point of contact for Distributors, Dealers, and Buying groups to cultivate new business relationships in the Farm, Ranch, and Agricultural channels.
- Establishes themselves as the product expert internally and externally. Driving new product opportunities back to the Product Management team for exploration and development.
- Responsible for applying the Company’s vision and business strategies to potential sales channels and developing new growth opportunities.
- Develops and implements systems to accurately forecast revenue generation, unit demands, and the flow of orders to the Company
- Creates and maintains processes to monitor and predict seasonal order index movement. Use established metrics and programs to create accurate forecasting.
- Review market analyses to determine customer needs, volume potential, price schedules, and discount rates.
- Develops and maintains customer program documentation and conducts margin analysis on new and existing programs.
- Direct product simplification and standardization to eliminate unprofitable items from the sales line.
- Represents Company at trade shows and industry events to promote products.
- Analyzes and controls division expenditures to conform to budgetary requirements.
- Develops and delivers sales presentations to and manages relationships at new and existing accounts, including customer product line reviews (PLRs).
- Manages customer online presence, product mix, and content development strategy