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Marketing Specialist

New Pioneer Food Co-op

Marketing Specialist

Iowa City, IA
Full Time
Paid
  • Responsibilities

    We're looking for a marketing specialist who can maintain New Pioneer's creative standards of quality and brand strategy through our online channels, events and day-to-day marketing functions. 

    What You'll Do: 

    • Lead social media development with photography and content 

    • Set up paid campaigns and promotions on social platforms 

    • Write and edit copy for social media as well as website and emails as needed 

    • Build out weekly sales emails to send to shoppers 

    • Assist with website updates and page layout 

    • Maintain marketing request system and procedures 

    • Communicate with department managers on projects and events 

    • Visit stores regularly, to support store teams and marketing placement 

    • Work with the marketing team, store team leads, and outside vendors to lead in-store events such as lectures, cooking classes, and demonstrations 

    • Take part in marketing campaign planning, execution and wrap-up reporting

     

    What We're Looking for: 

    • An Associate or Bachelor's degree in marketing or related field 

    • 2-4 years of social media experience (Facebook, Instagram, YouTube) 

    • 1-2 years creative or copywriting 

    • Familiarity with Adobe Creative Suite software (Mac-based Illustrator, Photoshop, Acrobat and InDesign) as well as Microsoft Office 

    • Experience working in web-based formats including Web Content Management Systems and MailChimp. 

    • Photography experience a plus 

    • Ability to maintain a co-operative, friendly and outgoing attitude 

    • Ability to handle multiple projects in a deadline-oriented environment 

    • Able to energetically and confidently present ideas within the team environment, as well as discipline to work independently 

    • Professional work ethic 

    • Ability to follow directions 

    • Organized, pays attention to detail 

    • Excellent layout and design skills 

    • Outstanding written and oral communication skills 

    • Enthusiasm to learn and try new things

     

    Value-Added Experience (that is not necessary): 

    • Merchandising/Retail 

    • Knowledge of organic and natural foods as well local food systems 

    • Non-Profit Marketing 

    • Customer Service

     

    Physical Requirements:  

    • Prolonged periods sitting at a desk and working on a computer. 
    • Must be able to lift up to 15 pounds at times.

     

    Additional Details:  

    Please include portfolio with application.

    Position requires weekly travel to stores in Linn and Johnson Counties and must have reliable transportation.