Paid Search Specialist

C

Chief Detective

Paid Search Specialist

Remote, CO
Full Time
Paid
  • Responsibilities

    Chief Detective is looking for an ambitious and driven online marketer to help our clients—fast-growing startups and large retail companies—scale revenue and acquisition aggressively via paid digital channels. We're a top agency on Meta, and are actively expanding our capabilities across channels.

    Chief Detective specializes in e-commerce and works with direct-to-consumer (DTC) brands in apparel, beauty, lifestyle, and more. Representative clients include Jenni Kayne, Ursa Major, Merit Beauty, Frank & Eileen, and TOMS Shoes.

    We're seeking a highly-driven and skilled media buyer to manage a portfolio of Google ad accounts. This role will be responsible for creating and optimizing media plans, developing creative strategies, and collaborating with cross-functional teams to drive growth and meet client goals. This is a dynamic, fast-paced role with high growth potential, requiring adaptability and an entrepreneurial mindset to succeed.

    Job Summary:
    As a Paid Search Specialist , you will be responsible for the creation, implementation, and ongoing optimization of Google Ads campaigns for our clients. You'll collaborate closely with clients to deliver data-driven, performance-focused strategies. The ideal candidate has a proven track record of managing successful PPC campaigns, a deep understanding of Google Ads best practices, and the ability to work in a fast-paced environment.

    Key Responsibilities:

    • Campaign Strategy & Execution: Plan, create, and manage Google Ads campaigns across Search, Shopping, Performance Max, Demand Gen, YouTube.
    • Keyword Research : Conduct thorough keyword research to identify high-converting keywords, negative keywords, and opportunities for campaign expansion.
    • Ad Copywriting : Develop compelling, relevant ad copy and optimize ad creatives for improved performance and click-through rates (CTR).
    • Budget Management : Allocate and manage client budgets to maximize return on ad spend (ROAS) while ensuring campaigns remain within budget constraints.
    • Performance Tracking : Use Google Analytics, Google Tag Manager, and other tracking tools to monitor and report on campaign performance.
    • A/B Testing : Implement A/B tests for ads, landing pages, and bidding strategies to improve overall campaign effectiveness.
    • Optimization : Continuously optimize campaigns for performance, including adjusting bids, refining targeting, and improving ad relevance.
    • Reporting : Generate weekly, monthly, and quarterly performance reports for clients and internal stakeholders, offering insights and recommendations for improvement.
    • Client Communication : Collaborate with growth managers to ensure clients are kept up-to-date with campaign progress and key performance metrics.
    • Stay Updated : Keep up-to-date with Google Ads best practices, algorithm changes, and new features, and apply this knowledge to optimize campaigns.

    Requirements:

    • Proven experience managing successful Google Ads campaigns with measurable results.
    • Expertise in Google Ads, Google Analytics, and Google Tag Manager.
    • Proficient in keyword research and tools like Google Keyword Planner, SEMrush, or Ahrefs.
    • Strong analytical skills and experience with data-driven optimization.
    • Excellent written and verbal communication skills.
    • Ability to manage multiple accounts and campaigns simultaneously.
    • Experience with A/B testing and conversion rate optimization (CRO) is a plus.
    • Google Ads certification is preferred.

    Preferred Qualifications:

    • 3+ years of experience managing PPC campaigns for an ad agency or in-house.
    • Experience with other PPC platforms (e.g., Bing Ads, Facebook Ads) is a plus.
    • Familiarity with landing page design and optimization for conversions.
    • Strong organizational skills and attention to detail.
    • Ability to work in a team-oriented, fast-paced environment.

    Compensation:

    • This position has an approved base compensation range of $80,000 to $90,000
    • A comprehensive benefits package that includes group medical, dental, and vision coverage; short and long-term disability; life insurance; 401(k) eligibility after one year of service with matching contributions; paid time off; sick leave; and an Employee Assistance Program, and more.

    Work Location: While this role is remote we are looking for candidates to work out of the following states:

    • California
    • Colorado
    • Indiana
    • Massachusetts
    • New Jersey
    • New York
    • Ohio
    • Oregon
    • Pennsylvania
    • South Carolina
    • Texas
    • Utah
    • Virginia
    • Washington