We're searching for a Pharmaceutical Copywriter who will be responsible for the conception, design, and execution of innovative visual materials for integrated, cross channel initiatives in healthcare advertising including large web initiatives, online advertising, and digital marketing. Individuals should possess strong conceptual and design skills and assist the Creative Director in improving the conceptual, technical and creative performance of staff within his or her group.
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Responsibilities**
- Collaborate with creative team members to determine concept, brand and copy directions
- Ensure copy tone and style are consistent with brand and style guidelines
- Interact with project teams to understand business objectives and audience demographics
- Translate concepts into effective messages, ensuring messages can be supported by the science and data
- Contribute to brainstorming and creative brief development
- Work on multiple projects simultaneously and juggle writing demands
- Possess strong communication skills with a positive attitude
- Ability to leverage the components of relevance in every program that you work on
- Understand the goals of every program that you work on and communicate those goals to the team consistently
Qualifications
- Brand launch experience preferred
- Solid understanding of marketing and advertising principles
- Strong experience on large cross-channel and/or direct marketing initiatives across mediums
- Experience with online and offline media preferred
- Candidate must be open to travel as needed
- Flexibility, proactive working style, and accountability
- Can-do attitude coupled with a collaborative spirit
- Professional maturity and accountability
- An “always learning” mentality