The Talent Mine is recruiting for a Downstream Product Marketing Manager with a physical device background (medical devices a plus, but not required) for an immediate FTE role in the north Seattle area. This is with a very well established medical device client that is a leader in their niche, helping surgeons save lives each and every day. If you are the kind of of GTM (Go to Market) Product Marketing Manager that has a passion for launching new products, let's chat!

Overview:

The Product Marketing area specializes in developing and executing marketing plans, initiatives, promotions, and communications related to specific products and services. They define competitive market requirements and opportunities, and provide ongoing marketing support that ensures the competitiveness of existing products.

Compensation:

• TOTAL COMPENSATION = $145,000 - $160,000, broken down as follows:

• Salary range – $115,000 - $130,00 (higher potentially for very seasoned candidate)
• Annual bonus of ±15% (bonus plan based on company and individual performance)
• 401k match (100% dollar for dollar match up to 4%)
• Educational assistance (up to $9K per year)
• Relocation Package

Responsibilities:

• New Product Introduction: Leads overall global product launch strategy and development of value proposition, messaging, and positioning. Oversees execution of the global launch and leads the launch core team. Instrumental team member that identifies and develops marketing collateral, sales kits, and sales training.
• Programs & Campaigns: Responsible for leading all activities in the product lifecycle from launch to EOL. Leads programs to drive growth and improve profitability for their product(s). Develops value proposition, positioning, and messaging and collaborates with corporate marketing to execute campaigns.
• Annual Marketing Planning: Leads and owns the annual marketing plan for their product(s). Reviews and contributes to the annual operating plan process for their specific area of responsibility.
• Strategy: Responsible for product(s) strategy, makes recommendations for inclusion in strategic plan. Identifies and recommends geographic opportunities and manages product pricing, promotions, and product sales forecast. Leads end-of-life strategy and plans.
• Field Support: Owns field training content for their responsible products. Presents/trains field on product and marketing content. Track key competitors to support internal communication and competitive sales efforts.
• Customer Intimacy: Develops strong customer intimacy. With supervision, lead market research and competitive studies. Work effectively with network of clinical champions / key opinion leaders to support marketing efforts and help accelerate product adoption.

Qualifications:

• 5+ years of professional experience in Product Marketing, specifically with a strength in downstream marketing, with a strong preference to physical product launches like medical device or hardware/high tech devices.
• Strong mix of operational and marketing duties, including setting up SKU numbers, creating product promos, pricing reviews for different regions and product lines, forecasting, etc
• Must have at least 1 successful GTM (Go to Market) product life cycle, from ideation to launch and post launch support
• Expertise attending trade shows, conferences and field sales support. You make it a point to become a domain expert in a product area
• Leadership: you will have the opportunity to drive the global product launch strategy, including building cross functional relationships with the sales and operations teams.

If you feel qualified and interested in this immediate, onsite (hybrid) FTE role in the north Seattle area, let's chat! The team at The Talent Mine is entrenched in this innovative organization and has placed multiple successful people there. Let's learn about you, and share in your career success today!