Product Public Relations Manager

Palo Alto Networks

Product Public Relations Manager

Santa Clara, CA
Full Time
Paid
  • Responsibilities

    Job Description

    Your Career

    We’re looking for an experienced Product Public Relations Manager to support the Network Security organization and serve as the lead communications advisor to the NetSec product and product marketing teams. In this role, you’ll be responsible for strategic thinking and execution of communication campaigns, including product launches, industry events, thought leadership programs and proactive media engagements, as well as strategies to support an organization that is constantly innovating and evolving.
    You are passionate about technology and innovation and the people behind them. Things like firewalls, platformization and AI make your heart beat and your imagination race. You enjoy turning complex and technical products and features into compelling (and understandable!) stories, and you’re able to pivot quickly from audience to audience. As part of Marketing and the Global Communications team, you’ll be a key point of contact across organizations, ensuring the right narratives are told across multiple channels.

    Your Impact

    • Serve as the primary communications advisor to the Network Security team, including product, product marketing, content, social, analyst relations and legal.

    • Develop and execute external communications plans and narratives that engage multiple audiences and connect them to the company strategy and product vision

    • Write, edit, review and drive impactful Network Security content positioning Palo Alto Networks as the leader in cybersecurity. Content includes press releases, bylines, blogs, media pitches, briefing documents and books, messaging, FAQ, coverage reports, internal messages, and blogs.

    • Manage PR agency in North America and support the execution of our global PR strategy

    • Ensure messages are consistent across all media and departments of the organization
      Establish ongoing metrics; measure everything to ensure success, and pivot early and often ****

  • Qualifications

    Qualifications

    Your Experience

    • 8 plus years of experience in public relations (in-house or agency), ideally in tech - cybersecurity preferred
    • Results orientated to develop and execute on integrated PR plans and impart knowledge to stakeholders for various initiatives (product launches, events, reactive, etc.)
    • Proven ability to think beyond traditional PR tactics and strategies to design/execute integrated communications approaches
    • Possess strong critical thinking, project management and time management skills, with the ability to be flexible and solutions-oriented as well as lead and manage projects simultaneously on deadline
    • Ability to craft compelling narratives from technical features
    • Be savvy at managing up and sideways to move a project forward, pass roadblocks and finish on time--while building relationships with co-workers and senior leadership

    Additional Information

    The Team

    Our Marketing team has an opportunity like no other industry: high impact work and the chance to change the future of digital security, globally. Your hands will be in industry-leading content created in the face of rapidly growing threats: cyberattacks. Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our industry, and helping our internal teams, customers, and partners address the ever-changing threats we all face on a day-to-day basis.

    Compensation Disclosure

    The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/commissioned roles) is expected to be between $123,000 - $199,000YR. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found here.

    Our Commitment

    We’re problem solvers that take risks and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.

    We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at accommodations@paloaltonetworks.com.

    Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.

    All your information will be kept confidential according to EEO guidelines.