Job Description

POSITION CAN WORK ON THE EAST OR WEST COAST, REMOTE OKAY

Publicis Imagine is looking for a talented Planner, Strategy to support the day-to-day Media Planning and Strategy functions for our Disneyland/Walt Disney World client.  This person will assist a team in the development, execution, and stewardship of media plans for client’s business.  This position reports directly to the Supervisor/AMD, Strategy.

ROLE OBJECTIVES: •    Responsible for contributing to the development of and executing strategy for the functional area •    Develop media strategy and recommendations under supervisor guidance •    Present media plans and provide plan maintenance including objectives/strategies and updates •    Maintain stewardship of reports including competitive analysis using Strategy software to assess media schedules of competitors, interpret data and draw conclusions •    Prepare flowcharts and budgets for media plan development and maintenance •    Prepare and issue buying specs and guidelines to buyers including delivery goals and budgets for use in negotiations •    Review and verify media buys to ensure proper execution •    Meet with vendor community to analyze value and applicability of media channels for client media plan

Qualifications

•    B.A. or B.S., preferably in Marketing, Advertising, or related field  •    1-2 years of experience in media planning/strategy  •    Agency experience highly preferred  •    Preferable Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and Optimization Software, Social Tracking tools, comScore, Prisma, Mbox, MRI/GfK, GWI •    Basic knowledge of all cross-channel media, with a drive for curiosity and passion for the client’s business •    Demonstrate ability to learn new propriety software and processes quickly and proficiently •    Solid written and verbal skills, with ability to present to clients, maintain client correspondence and internal documentation •    Detail-oriented, good follow through, able to multi-task, and work well under tight deadlines in a fast-paced environment •    Meet client and internal deadlines and obligations •    Manage projects, resources, stakeholders, and participants •    Be a resource to others in the resolution of complex problems/issues

Additional Information

All your information will be kept confidential according to EEO guidelines.

22-1578 - Disneyland (DPEP)