Job Description

Join our powerful and diverse team at Jellyfish, where we share a common goal of using data to inspire clients, partners, and each other.

As the Regional VP, Investment Analytics you will lead the development of actionable knowledge-driven insights and analyses in marketing optimizations. You will oversee the building and leverage findings from marketing mix models. You will provide strategic recommendations to key business stakeholders that are grounded in statistics, partnering with key stakeholders to drive insights derived from business goals.

The ideal candidate for this position should have an analytical foundation in Marketing, with experience working with: Cross channel attribution, Marketing mix/media mix modeling, Top-down/bottom-up attribution modeling, Regression analysis – specific linear regression/log-linear regression, Forecast modeling, and Marketing optimization

You will lead complex data science solutions, mentor team members, drive multi-capability presentations, and take ownership of KPIs. Join us in our mission to deliver data-inspired excellence!

Day-to-day Responsibilities:

• Collaboration and Impact: Consistently collaborate with other Jellyfish teams to ensure that team skills have a positive impact on project outcomes. (10%)
• Data Science Advocacy: Dedicate time to explaining and championing the use of data science methodologies such as Media Mix Models, Causal Impact Studies, and other statistically sound testing approaches. Ensure these methodologies enhance campaign performance for existing clients, providing tangible improvements and insights. (20%)
• Communication and Leadership : Effectively communicate strategy, progress, and plans to respective leadership groups.
• Strategic Planning: Collaborate with Growth, Client Management, and other capabilities to plan solutions required to deliver for global Jellyfish clients. Anticipate client needs and develop proactive strategies to address them. (10%)
• Product Pitching: Allocate time to pitch new and existing Data Science products to both new and existing clients, with a focus on innovation and value proposition. (10%)
• Visionary Leadership: Articulate a compelling vision for how predictive analytics and AI can further enhance Jellyfish products and services over the next two years. Dedicate time and resources to staying ahead of industry trends and technological advancements. (5%)
• Accountability: Be accountable for individual and team Key Performance Indicators (KPIs). Set clear targets and monitor progress towards achieving them, providing support and guidance as needed. (5%)
• Testing Framework Development : Outline a yearly plan for testing frameworks on the top 20 clients, allocating appropriate resources and empowering junior team members to take ownership of client communications related to these frameworks throughout the year. (5%)

Planning, Coordination & Strategy:

• Thought Leadership : Be a Jellyfish thought leader, providing support both internally and externally. Share insights, best practices, and innovative ideas to elevate the organization's profile and industry reputation. (5%)
• Case Study Development: Curate and create case studies highlighting instances where mathematics and data science have been central to enhancing client performance. Develop these materials for both internal and external use. (10%)
• Team Development: Share innovative ideas and experiences to develop and grow other Jellyfish teammates. Mentorship and skill development initiatives are crucial for team growth. (5%)
• Capability Growth: Provide strategic development and growth of the Investment Analytics capability to contribute to the delivery of the products it supports. Identify opportunities for expansion and improvement within the analytics function. (5%)
• Partnership Development: Work closely with platform partners to grow the suite of mathematical techniques for Media Mix Models, leveraging both open-source and in-house code to create a best-in-class offering for clients. (5%)

Inspiring Vision: Inspire team members to align with Jellyfish's global initiatives. Foster a culture of collaboration, innovation, and excellence within the team. (5%)

Qualifications

Knowledge and skills:

• 8+ Years of experience in a marketing analytics role; 3+ years of experience in a leadership role
• Masters or above in Statistics or a similar mathematically inclined degree
• Excellent understanding of machine learning techniques and algorithms, such as k NN, Naive Bayes, SVM, Decision Forests, etc.
• Proficiency in using query languages such as SQL, Hive, Pig
• Good applied statistics skills, such as distributions, statistical testing, regression, etc.
• Good scripting and programming skills
• Robust knowledge of statistical modelling and machine learning techniques
• Strong experience with descriptive statistics and visualization tools, and sign off new products with a team
• You proactively seek opportunities to improve the resource and skills mix
• You are a thought leader both internally and externally
• You are able to articulate the benefits of Brand Strategy, Data Science, and Paid Media as well as highlight how they may solve clients' problems
• Experience with common data science toolkits, such as R, Weka, NumPy, MatLab, etc Excellence in at least one of these is highly desirable

Additional Information

What we offer?

Growth Opportunities: We believe in investing in our employees' professional development and provide ample opportunities for growth, including training programs, mentorship, and the chance to work on high-profile projects.

Collaborative and Inclusive Environment: Join a team of talented individuals who are passionate about what they do. We foster a collaborative and inclusive environment where everyone's ideas and contributions are valued, regardless of their background or identity.

Cutting-Edge Technology, Training, and Development: As a leader in the digital industry, we provide access to cutting-edge technology and tools that empower our employees to deliver exceptional results for our clients.

Global Network: Join a global network of digital experts and have the opportunity to work with diverse teams from different cultures and backgrounds. Our global presence opens doors to exciting international projects and collaborations, fostering a rich and inclusive work environment.

Competitive Compensation and Benefits: We offer competitive salaries and benefits packages to attract and retain top talent. Your hard work and dedication will be rewarded.

Work-Life Balance: We believe in the importance of work-life balance and strive to provide a supportive environment that allows our employees to thrive both personally and professionally. We value the well-being and happiness of our team members. We offer a flexible, hybrid work model (40% WFO / 60% WFH).

Join us at Jellyfish and be part of a powerful, inclusive, and thriving community that embraces diversity and empowers you to reach your full potential.

Jellyfish positions are open to everyone that fits the qualifications. All backgrounds and diverse talents are cherished and welcomed.