Benefits/Perks

Competitive Compensation

Paid Time Off

Career Growth Opportunities

Job Summary

We are seeking a Search Engine Optimization (SEO) Specialist to join our team. In this role, you will manage SEO and Search Engine Marketing (SEM) activities to increase the company’s rankings on all major search engines. Your responsibilities will include developing content and keyword strategies, tracking and reporting on website analytics, and managing campaigns. The ideal candidate has in-depth experience with website analytics tools and a proven track record as an SEO Specialist.

Responsibilities

Optimize website copy and landing pages for search engine marketing

Identify trends and insights in paid search campaigns to maximize ROI

Implement pay-per-click advertising campaigns

Research, create, and implement effective keywords and optimization strategies

Research, create, and implement link-building strategies

Adhere to campaign budgets

Research competitors

Qualifications

Bachelor’s degree is preferred

Previous experience as an SEO Specialist or in a similar role

Understanding of Google Analytics and other website analytics tools

Experience creating A/B testing

Familiarity with bid management tools

Strong research skills